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New Interactive Music Video Lets Users Control Sound and Visual Mix

Digital agency Interlude, the creative minds behind the much-talked about Bob Dylan interactive music video, have done it again. Their creative music video for NightBus’ “When the Night Comes” lets users control both the audio of the song (switching between two singers) and the visuals.

Says the band’s Jack Kennedy to Mashable, “I think this video is groundbreaking because, to my knowledge, this is the first time a combination of multimedia audio and video have been used together in this way.”

Read more and watch the video here.

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