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MPC Creates Tigers and Planes and Crowds (Oh My!) for Virgin Atlantic Spot

From CGI tigers and planes to crowd replication, the MPC team had their hands full in creating seamless visual effects for the new Virgin Atlantic spot “The Idea.”

As Digital Arts explains about the creation of the tigers, “A series of concept artworks were created by MPC to determine the look of the tigers, whose menacing nature reflects the protagonists’ obstacle-filled journey to success. The unique lighting for the scene was pre-vised before the CG tigers were composited into the shot, which also consists of a matte painted city background.”

Watch below and read the full story here.