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The Founders of Zeega Talk Brave New World of Interactive Storytelling

MIT Open Documentary Lab and Filmmaker Magazine talk to the three founders of interactive storytelling platform Zeega about how they got into digital storytelling and their advice for best practices.

They say, “If you’re telling an interactive story, you have to think about narrative in a completely different way. Just like telling a story for radio is totally different than telling a story for television. Interactivity becomes part of the narrative – it’s another sense that you can use and engage while telling a story – the challenge is to see that as a narrative device, rather than something that is extra/added on later. Storytellers need to approach interaction just like they approach an edit – it’s another part of telling the story.”

Read the full interview here.