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Chris Malloy Combines a Tale of Surfing and Activism in Short Branded Film

Filmmaker Chris Malloy tells a story of surfing and activism in his short documentary “The Fisherman’s Son,” sponsored by Patagonia. The film tells the story of famed surfer Ramon Navarro and his campaign to protect his Chilean hometown from corporate developers.

Says Malloy to Fast Company‘s Co.Create, “I’m trying to reel people in with the surfing, then give them something they’re not hearing anywhere else in surf media. But I’m also trying to change the sort of group-hug vibe in a lot of early surf films with an environmental message. It was always very us-versus-them, and a lot of people didn’t like that, including me.”

Watch “The Fisherman’s Son” below and read the full story here.