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Imaginary Forces Celebrates 40 Years of ‘SNL’

For Saturday Night Live’s 40th Anniversary Special show open, Imaginary Forces took slices in time from the live sketch comedy show’s tenure, weaving characters and sketches into a graphic timeline of the show’s history. Led by directors Jeremy Cox and Alan Williams, the Imaginary Forces team brought a fresh perspective to the iconic title sequence, while maintaining enough of the show’s existing graphic elements that the sequence would remain authentic. They chose content to emphasize the wide variety of footage that the show has produced over the years, while also highlighting New York City’s influence on the show.

“It was great working with the entire SNL team,” says Cox, “and being trusted with the creative freedom to help kick off this monumental special.”