Watch David Fincher's Gap Ads

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David Fincher had directed four new black-and-white spots for Gap's "Dress Normal" campaign.

The slightly off-kilter (but beautifully shot) campaign has unusual messaging to go along with it, too: namely that simple, "normal" clothing doesn't necessarily belie a boring existence.

Watch the spots below.



University of Louisville Completes State-of-the-Art Control Room Build With Systems Integration by BeckTV

BeckTV, one of the United States' premier design-build systems integrators, served as the systems integrator for the control room build at the new University of Louisville (UofL) Athletics Broadcast Center in Louisville, Kentucky. The state-of-the-art, 7,850-square-foot television production facility, which opened its doors in September 2018, is designed to house all of the equipment and personnel necessary to originate live programming for the comprehensive linear and digital ACC Network, which will be launched by the Atlantic Coast Conference (ACC) and ESPN in 2019.