Few films come with the amount of expectations attached to a title sequence as a James Bond film. The latest in the franchise, Spectre, is no exception. Sequence director Daniel Kleinman creates his sixth Bond titles in collaboration with VFX house Framestore.
Building on visuals surrounding an octopus and fire, the sequence mixed many CGI elements along with archival footage from previous Bond films. "‘It’s quite easy for it to look a bit stuck-on--the pieces come from different environments, were shot on different cameras, one of them is underwater--yet we needed to make them look like they were all shot for this sequence. We were able to use the song lyric, about shattering glass, to our advantage, stylizing the sequence in a way that brings all of the past elements together," says executive creative director William Bartlett. "Generally with Bond titles, the motion and flow of things is key."