Reuben Wu Creates Mystique in the Desert for Xu Xu Fang Music Video

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Reuben Wu presents a dusty, otherworldly landscape in his music video for Xu Xu Fang's "Friend to the Unknown," which features projected imagery, drone cinematography, and time-lapses.

Wu told Noisey, "When I heard 'Friend to the Unknown' for the first time, I immediately saw an opportunity to tell a story of sublime moments, vast landscapes and immense forces of nature. In addition, it was important that it echoed the sonic geography of this dark and dreamy song."

Watch below and read more here.