AR Art: Jeff Koons Brings His Sculptures to Snapchat
"Wait, when did they put that giant metal rabbit under the Eiffel Tower?"
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"If you receive photos of the provocative artist Jeff Koons's sculptures looming under and over international landmarks, don't be alarmed: It's just augmented reality. Snapchat has partnered with Mr. Koons to allow users to project his sculptures in specific sites around the world--including in Central Park in New York, the Sydney Opera House in Australia, and on the Champ de Mars in Paris." To read the full article,
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"When users are near one of the sculptures, the locations of which they can check on Snapchat's site, the app will point them towards its exact location,"
. "The sculpture will appear on the user's phone as they approach, allowing them to explore it up close, almost as if they were actually standing next to a real sculpture." To read the full article,
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