300 Choreographed Drones Accompany Lady Gaga's Halftime Performance

Intel programmed the drones to create effects like an American flag and the Pepsi logo.
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Lady Gaga's Super Bowl Halftime show was fillled with the usual fireworks, pyrotechnics, and spectacularly choreographed routines that America has come to expect from the annual performance, but this year there was also something new: 300 drones working in sync to create effects like an American flag and the Pepsi logo.

Wired explains how Intel pulled off the drone show. "Each drone is about a foot long square, weighs just over eight ounces, and sports a plastic and foam body to soften inadvertent impacts," the write. "They aren’t as flashy as consumer quadcopters, which is just as well, because you’re not supposed to notice them. Instead, you’re supposed to notice the four billion color combinations created by the onboard LEDs, and the aerial acrobatics choreographed with meticulous coding."

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