ARLINGTON, VA.—CNN may label itself as “the most trusted name in news,” but the American people have spoken and for the 15th year in a row, PBS comes out on top as the most trusted national institution. PBS led all other sectors of media and government that were included in the annual ranking, including digital platforms, commercial cable and broadcast television, courts of law, newspapers and social media.
The annual survey showed that 78 percent of respondents found that local PBS member stations provided an excellent value to their communities. PBS and its member stations came in second, only behind military defense, in value for taxpayer dollars as 65 percent of respondents labeled it as a “good” or “excellent” value. Parents rated PBS Kids the best educational media brand for children and that it was the top provider of content that helps prepare children for success in school and models positive social and emotional behaviors. PBS Kids also outperformed other providers with digital games and mobile apps.