Pilat Media Global plc, a supplier of business management software to the media industry, launches Integrated Broadcast Management System (IBMS) OmniCast, a system that enables media organizations to schedule and manage sophisticated multi-platform, non-linear services.
The non-linear services media organizations can schedule and manage include video on demand (VOD), over-the-top (OTT) TV, and catch-up TV, Pilat Media says. By combining highly efficient non-linear scheduling and programming, advanced workflow management tools, and powerful business analytics, IBMS OmniCast represents new opportunities for today’s media content owners and distributors who are looking to efficiently offer sophisticated on-demand multi-platform services, the company says.
“As viewer demand for non-linear services continues to rise, media companies can no longer rely on simple ‘me too’ VOD services,” said Avi Engel, Pilat Media’s CEO. “Today’s non-linear systems were not designed to address the operational complexity resulting from a plethora of content, services, and platforms,” he said “Our new IBMS OmniCast addresses the twin challenges of differentiation and scalability by enabling media professionals to efficiently manage multiple, sophisticated VOD services across diverse delivery platforms from a single, centralized system,” he added.