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Maine Public Television Re-Implements ProTrack TV

Its compatibility with other public broadcast network systems was influential in the decision.

Maine Public Broadcasting Network (MPBN) has re-implemented the broadcast management system known as ProTrack TV because its compatibility with other public broadcast network systems, says an MPBN official.

MPBN “had many reasons to want a return to ProTrack,” but its compatibility with Public Broadcast System’s (PBS) “Next Generation Interconnect System,” an automated content delivery system, tipped the scales for MPBN, said Gil Maxwell, MPBN’s senior vice president and chief technology officer.

Myers Information Systems, Inc.—a developer of broadcast traffic, business and content management software—produces ProTrack TV, a system the company calls its “flagship” application suite. MPBN ‘s return to ProTrack TV really serves to validate the progressive product development and support strategy the company has undertaken over the past five years, said Crist Myers, the company’s president. “They’ve (MPBN) been a valued and loyal client for many years and we’re excited to be supporting them once again,” he said.

As Maine’s premier independent media resource, MPBN offers a world of information, ideas and cultural content to the citizens of Maine from its facilities in Bangor, Lewiston and Portland. An early adopter of ProTrack TV beginning in 1992, MPBN was compelled to switch to a more radio-centric product in 2004 to satisfy needs on the network’s audio side. “It was important for everyone to use the same system; it was easier for TV to change since they already understood the concepts,” Maxwell said.

In addition, Myers’ personnel deployed on-site to help with the transition, and taught the MPBN staff using real world data, said Maxwell, who described it as “the smoothest major transition I’ve undertaken in years; I wish they would all go so well.”

ProTrack TV is actively used in 181 media outlets, supporting more than 1,300 channels. It is a comprehensive scheduling and business management system for single, multichannel and multi-station facilities providing a high-level of structure and scalability, without sacrificing flexibility, for the rapidly evolving media environment, the company said.