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InfoComm 2012 Attracted Serious Business, Silly Fun

Las Vegas—The 34,268 audiovisual professionals who attended InfoComm 2012 represented a 4 percent increase in attendance over InfoComm 2011; and some of the 933 exhibitors say they were excited by the “high quality” of the booth visitors, as well as the number of attendees.

Andrew Pernetti, Audio-Technica’s account manager for inside sales, said, “A lot of people stopped at Audio-Technica’s booth to see wireless conference systems and podium microphones. We’ve had a lot of people from universities and educational clients … and it’s been good to be able to talk about our product range through its whole breadth.”

Adam London, of Vaddio, said InfoComm 2012 was “extremely busy,” and the company’s classroom-like presentation area was “standing room only” at times. In addition, London said he led scores of presentations on Vaddio’s education product; he said he lost count after 46 presentations.

General Projections Systems’ “Austin Powers” theme for its InfoComm 2012 booth was sexy, silly fun. “Oh Behave!” Unlike London, InfoComm kept detailed numbers on the attendees at the programs offered, including registrations for InfoComm University’s educational courses, which totaled 6,940, an increase of 15.6 percent. Further, “Super Tuesday”—a day of advanced instruction for AV professionals—attracted 850 registrants, an increase of 32 percent.

It is the diversity of the courses—including topics ranging from acoustics to videoconferencing—that attracted attendees, the organization says. Among the popular courses were Future Trends and Certified Technology Specialist (CTS) Preparation, Service Level Agreements, Space, Time and Technology: The Future of AV, and AV Signals Gone Wireless. In addition, 145 AV professionals passed the CTS exam onsite, a new record, while 27 passed the CTS-Design (CTS-D) exam—which certifies those who are trained to design AV systems and prepare AV design documents—and two passed the CTS-Installation (CTS-I) exam—which certifies those who are trained to install and maintain AV systems.

The audiovisual marketplace has enthusiastically embraced InfoComm—held June 13–15 in Las Vegas—as the place to make their purchasing choices, network with product and service providers, and enhance skills through a robust educational program, said Randal Lemke, InfoComm International’s executive director and CEO.

Of course, the exhibitors tried different ways to get attendees to embrace their products. For example, General Projection Systems’ booth adopted an “Austin Powers” theme. “We do something fun to bring people to our booth,” said Cheryl Walker, the company’s chief operating officer. General Projection Systems is an integration company and a dealer for other vendors in attendance at the show. “So as not to confuse people we don’t put products in our booth,” she said.

But most exhibitors were at the show to display their products. Chuck Westphal, of Canon U.S.A., said, “We’re here at InfoComm 2012 showing our full line of input and output products.”

In addition, John Joslin, DAWNco’s manager of sales and marketing, said, “This is our second year at InfoComm and we’re having very good traffic, we’re meeting lots of new customers. We think it’s going to result in new sales and new market sources.”

Dan Holland, PESA’s vice president of product marketing, said, “InfoComm 2012 show has been a very good show. We’ve introduced about seven new products, a lot of our existing customers have come into the booth, and they seem excited by what we have to offer.”

Jan Sandri, FSR’s president, said, “This show has been full of energy, and there’s tons of interest everywhere. It seems the industry is on the rise in terms of projects being worked on. The attendance seems fantastic, and we’ve had lots of interest in our booth. It’s a great show, and InfoComm should stick with Vegas.”