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AMX Hires Scott Bahr as New Head of Global Sales

Former Nokia sales exec named executive vice president of global sales

RICHARDSON, TEXAS—Scott Bahr has joined AMX as executive vice president of global sales.

As executive vice president of global sales, he will report to AMX President and CEO Rashid Skaf, and will assume oversight of AMX sales operations within the United States and all markets outside the U.S., which previously had been managed independently.

Bahr comes to AMX from Nokia where he held a number of senior sales executive posts, mostly recently as general manager of global channel sales. Prior to Nokia, Bahr had a tenure at Dell Computer where he led sales, business development and channel management teams in several distinct business units.

Reporting to Bahr will be Niclas Brattberg, vice president, Middle East and Asia Pacific sales; Kevin Morrison, managing director and vice president Europe; Kevin Bowyer, vice president US Sales; Michael Peveler, vice president education sales; Debbie Franklin, vice president strategic sales; and Mark Stoldt, vice president services and sales operations. Michael Olinger, senior vice president of international sales, who currently manages international sales and operations will gradually transition these responsibilities to Bahr and serve as an advisor on global sales structure and strategy.