Added by Sarv Kreindler--Creative Planet Network, 11/26/13 02:11:59 PM
Toy company Goldieblox's now-viral video, which shows a bunch of girls turning their girly princess toys into a Rube Goldberg-esque machine, has shared how they made the spot with Wired. Says creative director Beau Lewis, "We made the entire machine out of toys to show [how] these girls who are inundated with princesses and dolls, which perpetuate one stereotype about what they should grow up to be, [can] invert that… They take all the things they’ve been force-fed by these commercials and repurpose them to make this amazing machine.” Read the full story here.
Added by Sarv Kreindler--Creative Planet Network, 11/26/13 01:11:28 PM
Oscar-winning cinematographer Janusz Kaminski has directed 11 short films for the New York Times Magazine starring the likes of Cate Blanchett, Oprah Winfrey, Robert Redford and more. He says in a behind-the-scenes video found below, "Most of the vignettes are a little bit whimsical and slightly off-center. So we've worked with thrillers, we've worked with a little bit of comedy, we've worked with French New Wave. As well as we did some very conventional stuff." Watch one of the videos below and see them all here.
Added by Sarv Kreindler--Creative Planet Network, 11/26/13 01:11:10 PM
MPC and director Rob Blishen worked with 180 Amsterdam on an unconventional spot, creating a paper world of adventure for the launch of Tearaway, the new platforming game from the award-winning studio behind the LittleBigPlanet franchise, Media Molecule. The new game, made exclusively for Sony’s portable PlayStation Vita console, is set in a 3D world made entirely of paper. The team took this one step further in creating a real-life paper world at 1:12 to scale which was integrated with green screen and shot elements. MPC collaborated with Rob to create the miniature sets and scaled paper puppets, subsequently using stop motion and a live action shoot with matched moves. The elements were integrated with discreet 3D and 2D work and set extensions.
Added by Sarv Kreindler--Creative Planet Network, 11/26/13 01:11:17 PM
Jacob Gentry directs After the Disco, a sci-fi short film set to tracks from Broken Bells' new album of the same name. The film stars Kate Mara and Anton Yelchin and is being released in installments. Says Gentry to Complex, "[Frontman] James Mercer was sending me images of Barbarella and Logan’s Run, that sort of late ‘60s/early ‘70s science fiction. The same way we mixed all those visual styles is the same way Broken Bells mixed all the musical styles from every era to make something unique. It has an otherworldly feel." Watch the first two installments below and read more here.
Added by Sarv Kreindler--Creative Planet Network, 11/26/13 12:11:58 PM
Don't miss your chance to pre-register for a free exhibit hall pass to this year's GV Expo.
Added by Sarv Kreindler--Creative Planet Network, 11/25/13 05:11:32 PM
Watch the first trailer for season 3 of Sherlock, premiering on PBS on January 19th. In the heartstopping season 2 finale, Sherlock had seemingly plummeted to his death. In this episode we see a crowd of strangers excitedly checking their phones as they go on social media with the hashtag #SherlockLives. We also get a glimpse at John Watson's reaction when he sees Sherlock alive and well for presumably the first time. Watch below.
Added by Sarv Kreindler--Creative Planet Network, 11/25/13 04:11:05 PM
The Weather Channel has hired strategic design agency Trollbäck + Company (T+Co) to re-launch the brand as the world’s most immersive and knowledgeable source of information and inspiration for the weather enthusiast. "Our goal with The Weather Channel relaunch was to create a completely new and fresh visual presentation for all of our weather content, allowing us to present much more weather information yet in a simple, elegant and uncluttered way," said David Clark, president, The Weather Channel network. "The Trollbäck team really understood our vision and was able to bring it to life beautifully."
Added by Sarv Kreindler--Creative Planet Network, 11/25/13 04:11:00 PM
MPC recently collaborated with Goodby, Silverstein & Partners and O Positive Director Jonathan Klein on a revamped Christmas carol starring a cast of NBA royalty promoting the league’s Xmas Day uniforms. An MPC team led by VFX Supervisor / 2D Lead Jake Montgomery synched footage of six different NBA stars – LeBron James (Miami Heat), Derrick Rose (Chicago Bulls), Kevin Durant (Oklahoma City Thunder), Stephen Curry (Golden State Warriors), Steve Nash (Los Angeles Lakers) and James Harden (Houston Rockets) – shot by Klein on several different stages, to make them appear as though they were all in the same gym, firing shots at bell-festooned hoops in perfect time to play the Christmas classic Jingle Bells.
Added by Sarv Kreindler--Creative Planet Network, 11/25/13 04:11:23 PM
Directors Lee Gingold and Giles Dill's promo for a new Beatles compilation album combines archival footage from 1963 with charming animations to capture the excitement surrounding the very beginnings of Beatlemania. Watch below.
Added by Sarv Kreindler--Creative Planet Network, 11/25/13 02:11:02 PM
In the below video from IDA, Barbara Kopple talks about how she got approached to make the documentary Running From Crazy about Mariel Hemingway and her famous and troubled family. She says, "We decided we wanted to do a film where [Mariel] would totally open up for the first time and really discuss the things that were the most painful for her, and the things that she had never said before, and let people know what it was like to live in that house and to be a Hemingway and have that kind of pain and carry that with you."