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This section of Creative Planet Network, "The Wire", contains original press releases issued by various companies and industry organizations. The releases are not reviewed or edited by the editorial staff of Creative Planet Network News. For information and access, forward your name and email address to thewire@creativeplanetnetwork.com.

NewTek HD/SD Replay System Now Shipping

2009-04-16 17:22:49

3play_small.jpgNewTek releases 3PLAY™, a multi-channel, HD/SD slow motion replay system NewTek Inc., manufacturer of industry-leading video and 3D animation products, today announced that it has begun shipping 3PLAY™, a multi-channel, high definition/standard definition (HD/SD) instant replay system at the 2009 National Association of Broadcasters (NAB) Show April 20 to 23 in Las Vegas. NewTek 3PLAY supports the simultaneous display, recording, and instant replay of up to three video streams and four digital or analog audio streams per input. The native HD device also supports both NTSC and PAL formats. "We put NewTek 3PLAY to the test during our NBA Development League All-Star events in Phoenix, and it exceeded our expectations," said Shawn H. Smith, vice president of business development and chief marketing officer, NBA Development League. "Instant replay is a cornerstone of the live sports experience and this device allowed us to replay multiple camera angles on-the-fly that electrified the fans again and again. As a result of our All-Star success, we will be utilizing the technology during our D-League Finals beginning the end of next week." "This is a technology breakthrough that allows us to shatter the price and performance barriers for customers wanting access to portable, multi-channel, HD replay products," said Michael Kornet, chief marketing officer, NewTek Inc. "Stadiums, production trucks, broadcast facilities, universities, sports leagues and venues that deliver live events can benefit from 3PLAY’s pristine HD, instant replays, slow motion and delayed playback capabilities." NewTek 3PLAY's price makes multi-channel, HD/SD slow motion replay available to a much broader base of sports broadcasters, teams, leagues, schools, organizations and live remote producers. 3PLAY delivers synchronized, continuous recording and display of up to three video streams. The system connects to any switcher and supports the output of either a single stream or all three streams to the switcher for complete flexibility in live production. Replays are easily organized in separate lists using color coding to distinguish teams, players, game periods, event types and highlights. 3PLAY supports 16:9 or 4:3 aspect ratios. Pricing and Availability 3PLAY is a native HD device that also supports NTSC SD and is available in North America at US$21,995. 3PLAY is also available in a multi-standard version internationally at US$24,995. Educational pricing is also available. For more information, please visit www.newtek.com or call NewTek Sales at 800-368-5441, international callers dial +1-210-370-8000. About NewTek Inc. (2009 NAB Show Booth: SL5014) Benefiting producers and artists with its cost-effective and ground-breaking technologies, NewTek Inc. is a leader in portable live production, video editing, 3D animation and special effects tools, including 3PLAY™, the TriCaster™ product line and LightWave 3D®. NewTek has won numerous industry accolades, including two Emmy® Awards. Clients include: Fox Sports, NHL, NBA Development League, the Horizon League, Fox News, BBC, MTV, VH1, the Steve Harvey Radio Show, the Department of Homeland Security (DHS) and the North American Aerospace Defense Command (NORAD). NewTek products have been used in blockbuster films and television shows, including "The Dark Knight," "Iron Man," "300," "Hancock," "Tropic Thunder," "Battlestar Galactica," "Lost," "Fringe" and more. NewTek is privately owned and based in San Antonio, Texas. For more information, please visit: www.newtek.com. ### • 3PLAY is a registered trademark of NewTek Inc. • The TriCaster family of products include: TriCaster, TriCaster DUO, TriCaster PRO, TriCaster STUDIO and TriCaster BROADCAST, which are trademarks of NewTek Inc. • LightWave and LightWave 3D are registered trademarks of NewTek Inc. • All other products or brand names mentioned are trademarks or registered trademarks of their respective holders.