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This section of Creative Planet Network, "The Wire", contains original press releases issued by various companies and industry organizations. The releases are not reviewed or edited by the editorial staff of Creative Planet Network News. For information and access, forward your name and email address to PRFeed@nbmedia.com.


MAXON to Exhibit CINEMA 4D and BodyPaint 3D at Game Developers Conference 2013

2013-03-20 10:55:52

Who: MAXON, the industry-leading developer of 3D motion graphics, visual effects, painting, and rendering software applications, will be exhibiting its award winning 3D content creation solutions -- CINEMA 4D and BodyPaint 3D -- at the 2013 Game Developers Conference (GDC), March 27-29, 2013 at the Moscone Convention Center in San Francisco. What: Game developers and artists eager to learn how they can easily incorporate 3D models, animation and environments into their game development pipeline, are invited to stop by the MAXON booth (#2033, South Hall) for demos highlighting the seamless connectivity between CINEMA 4D and BodyPaint with many of today’s leading game development platforms including Unity 3D and the Unreal Engine. Attendees to the MAXON booth at GDC will also learn how MAXON BodyPaint 3D easily integrates into current Photoshop, Maya, Softimage and/or 3ds Max workflows to easily create custom 3D textures for current and next-gen games as well as gain powerful tips and practical techniques, especially for handling complex data, that will prove invaluable in real-world game studio pipelines. Recent hit game titles that have leveraged CINEMA 4D and BodyPaint 3D include Halo 4, Empress of the Deep 3, and Call of Duty:Black Opps II. Why: MAXON software solutions are revered by game developers and 3D artists for their spectacular image quality and an intuitive, easy-to-use interface that puts professional results within reach of artists at all levels of CGI experience. Willie Stevenson, president of Silverback Games, has been using CINEMA 4D for several years on a number of game projects including the just-released Empress of the Deep 3 casual game series for PC, Mac, IOS, ANDROID. “CINEMA 4D is our sole 3D software solution and is a proven toolset which we’ve used successfully in conjunction with our proprietary game building platform, SILVERBUILD, within the framework of the Unity Engine,” Stevenson said. “We’re using CINEMA 4D in real-time and the new sculpting tools in R14 not only provide us with technical advantages but incredible creative flexibility to generate complex game assets.” For the recently released hit video game, Halo 4, The Sequence Group, the Vancouver, BC-based creative studio, partnered with the Halo franchise team at 343 Industries, and relied on CINEMA 4D to build, texture, animate and render scenes that produced over twenty minutes of original animated content in the game, including eight “Terminal” animations – hidden content within the game that players can access providing detailed backstory about the characters and the new Halo world. "Creating our main characters in CINEMA 4D was an advantage as we could reuse them for an entire scene without having an artist paint a new character for every scene, while the seamless integration of the CINEMA 4D Mograph toolset with Adobe After Effects allowed us to achieve a painterly look for all the 3D renders and create complex and dynamic animations without having to spend countless hours coding,” Ian Kirby, Sequence Group Director, said. About MAXON BodyPaint 3D MAXON's BodyPaint 3D is the ultimate tool for creating high-end textures and enables artists to quickly paint highly detailed textures directly onto 3D objects. BodyPaint 3D also includes a comprehensive set of sculpting tools and is packed with a huge array of popular image editing tools. Compared to 2D painting, perhaps the most exciting feature BodyPaint 3D offers is projection painting. About MAXON CINEMA 4D CINEMA 4D is an integrated 3D modeling, animation and rendering package. It delivers superior image quality and stability, handles millions of polygons, offers unlimited objects, lights, materials and animation tracks. Known for its incredible render speed, CINEMA 4D is easy to learn and seamlessly cross-platform on Macintosh and Windows. For additional information and guidance on working with MAXON software, GDC attendees are encouraged to visit Cineversity, a CINEMA 4D online training and education resource dedicated to helping creative professionals, educators and students maximize their potential. The site features nearly 2,000 tutorials on some of the industry’s most advanced 3D graphics and visual effects techniques as well as resources, a knowledge base, forums and instructional tips on MAXON software for users from beginner to award-winning artist. Where MAXON will be exhibiting at the Game Developers Conference in Booth # 2033 South Hall Moscone Convention Center 747 Howard St., between 3rd & 4th St. San Francisco, CA 94103 When GDC Expo: March 27-29, 2013 Exhibit Hall Hours: Wed., March 27: 10:00am-6:00pm Thur., March 28: 10:00am-6:00pm Fri., March 29: 10:00am-3:00pm How To schedule an appointment with a MAXON executive at GDC, please contact Vicky Gray-Clark, Ambient Public Relations, 408-318-1980, vicky@ambientpr.com, or feel free to stop by booth #2033 during exhibit hall hours. About MAXON Headquartered in Friedrichsdorf, Germany, MAXON Computer is a developer of professional 3D modeling, painting, animation and rendering solutions. Its award-winning CINEMA 4D and BodyPaint 3D software products have been used extensively to help create everything from stunning visual effects in top feature films, TV shows and commercials, cutting-edge game cinematics for AAA games, as well for medical illustration, architectural and industrial design applications. MAXON has offices in Germany, USA, United Kingdom, France, Japan and Singapore. MAXON products are available directly from the web site and its worldwide distribution channel. Specially priced learning editions of the company’s software solutions are also made available to individual students and educational institutions. All trademarks contained herein are the property of their respective owners. # # # Media Contact: Vicky Gray-Clark Ambient Public Relations 408-318-1980 / vicky@ambientpr.com

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