Santa Monica, CA (May 8, 2007) – Leading film, television and commercial visual effects company Entity FX announced completion of visual effects for The Air I Breathe, a new theatrical feature starring Academy Award® winner Forest Whitaker and debuting at the 2007 Tribeca Film Festival. Highlighting a run of recent motion picture work, Entity FX collaborated closely on the project to realize the vision of the film‘s director, Jieho Lee.
The Air I Breathe centers on an ancient Chinese proverb that life is based on four emotional pillars — happiness, pleasure, sorrow and love. Four intertwined stories — a businessman (Forest Whitaker) who bets it all on horses, a gangster (Brendan Fraser) who can tell the more…

OXFORD, UK – May 8, 2007 – NaturalMotion Ltd., the award-winning developer of advanced 3D animation technology, today announced that it will be showcasing morpheme, its advanced animation engine and powerful graphical authoring tool-chain, at the fourth annual Nordic Game conference, Europe‘s largest gathering of game industry professionals, held May 15-16, 2007. more…

Manages file based workflows for audio post; straightforward project management for facilities using Digidesign Pro Tools

Los Angeles, CA – April 11, 2007- Virtual Katy™ Development Limited, a Digidesign® development partner delivering workflow solutions for audio professionals, today announced VK Connect, an enterprise application for managing media workflows in audio post facilities. VK Connect bridges the gap between the sequence-oriented picture editing world and session-structured audio post world. By implementing a project management methodology, the two different file-based workflows are organized into a logical framework of tasks, statuses, and media management processes. The end result is an extremely organized exchange of audio editing assignments, centralized hand-off of projects, simplified reporting of assignment status, and highly controlled media and data exchange. Audio editors gain a clear view of assignments and are provided with the necessary media and correct versions; post supervisors can centralize project assignments and review statuses. more…

Popular audio post assistant tool sports a slick new look; and advances file based workflows

Los Angeles, CA – April 10, 2007- Virtual Katy Development Limited, a Digidesign® development partner delivering workflow solutions for audio professionals, today announced the release of VK version 2.5. The new release delivers a new user interface, expanded format support including AAF (VK CNA only), and comprehensive controls for tracking and organizing audio data for the VK Conformer, VK2 and VK CNA products. The new 2.5 release will be demonstrated for the first time at the NAB 2007 exhibition held in Las Vegas NV from April 16 – 19, on stand SL1413F (Avid Partner Pavilion). more…

Change management tools; VK Premium Collection, VK Compare, VK CNA and VK Conformer as well as audio media management solution VK Connect make their debut

Los Angeles, CA – April 24, 2007- Virtual Katy Development Limited, a Digidesign® development partner delivering workflow solutions for audio professionals, rolled out several new VK change management solutions at the NAB 2007 show. The expanded VK change management family of products incorporates the new VK 2.5 features and functionality. These solutions include; VK Premium Collection, VK Compare, VK CNA, and VK Conformer. more…

Support for new Final Cut Studio 2 release; innovative filters, and advanced rendering performance

Las Vegas NV – April 16, 2007 – Noise Industries, developer of visual effects tools for the postproduction and broadcast markets, today announced FxFactory for Final Cut Studio 2. The new Noise Industries FxFactory 1.05 release is demonstrated running on Final Cut Studio 2 at NAB 2007 on stand SL3827J (Plug-in Pavilion). more…

As Player-Tracking and Stats Generation System for Local Soccer

Las Vegas, NV – April 16, 2007 – SportVU Ltd., an Israeli startup company, unveiled today a novel, real-time, player tracking system and announced that Televisa, the largest broadcaster in Mexico has successfully tested the system for the coverage of the Mexican soccer league.

As part of its continuing efforts to enhance the game, Televisa has tested SportVU‘s system to provide stats features such as average speeds, accumulated distances and speed profiles of the playing teams. more…

SPORTVU AT NAB 2007
Innovative motion-tracking technology delivers in real-time game statistics and analysis for live sporting events

Raanana, Israel – April 5 – 2007 – SportVU, a start-up company focused on sophisticated technology to improve sports coverage and the viewer experience, will demonstrate their product at NAB 2007, held in Las Vegas NV from April 16 through 19, on stand SL 12410. SportVU integrates in-arena cameras with real-time motion-tracking technology to generate, digital, schematic descriptions of the game. Fans and commentators get a more informative and interesting game analysis. more…

V4x Sequencer makes its debut at NAB and walks away a winner

Bordeaux, France – April 26 – 2007 - V4x, an innovative company focused on new technology to produce high quality content for mobile and interactive devices, announced that TV Technology has honored the V4x Sequencer product with their NAB07 STAR award (Superior Technology Award Recipient). Well known among television broadcasters, TV Technology is one of the most prestigious publications in the industry and the nod of excellence has affirmed the excitement around the new V4x Sequencer product. Designed to meet the needs of broadcasters, production companies, and content aggregators, V4x tackles the challenges of producing media for the small screen. The V4x tools streamline the entire programming and distribution process to deliver superior video and graphics for a compelling mobile viewing experience. more…

Boris Blue version 2.0 adds Avid plug-in support, additional features for composing effects in 3D, and adds innovative new deformers and filters

Marlborough MA – April 4, 2007 – Boris FX, the leading developer of integrated effects technology for video and film, has announced Boris Blue version 2.0. Boris Blue is a realtime motion graphics application. With the release of version 2.0, Boris Blue now offers an AVX 2 plug-in option, enabling Avid editors to create sophisticated titles, transitions, and other 3D elements right in the Avid timeline. The interactive design experience is fueled by high performance NVIDIA hardware for realtime effects creation. more…