Press Releases For : August 4, 2008

FOR-A To Introduce New HD Frame Rate Converter And Audio Function Card For FRC-7000 At IBC 2008

New Audio Function Card FRC-70DA16 Now Supports 16 Channels of Audio with Delay Compensation for all Channels; Dolby E Encoding and Decoding Available as an Option

London, UK August 1, 2008 – FOR-A, a leading manufacturer of video and audio systems for the broadcast and professional video industries, will introduce the FRC-3000 Frame Rate Converter and a new audio function card for the FRC-7000 and FRC-3000. The demonstration of these product enhancements at IBC represents their European introduction, as they were first introduced in the U.S. at NAB 2008 in April. FOR-A will exhibit in Hall 2, Stand A51/B59 at IBC 2008 in Amsterdam, The Netherlands from September 12-16, 2008 more…

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Press Releases For : August 1, 2008

“medium: for living ideas™� Is Born at the Crossroads of Hollywood and Madison Avenue to Offer a Fresh, Creative Take on the Business of Branded Entertainment

Hollywood, CA - The advertising community and the major brands which have famously created some of the industry’s most compelling and memorable identity campaigns have still found at least one holy grail of branding to be highly elusive – they all want to better and more effectively entertain and inform their key target audiences in a way that is measurable and meaningful. “medium: for living ideasâ„¢â€?, a new branded entertainment shop and original entertainment content studio based in Los Angeles, delivers just that. more…

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SUPERFAD ENJOYS MENTAL OVERLOAD WITH NEW CHANNEL 5 COMMERCIAL

superfadchannel-5-1.jpgLondon – (July 31, 2008) –Superfad’s London office recently produced a new branding project for Channel 5, which unites live action and CG in a playful and cheeky spot that showcases the notion and effect of “indulgent TV.â€?

The script, written and directed by Superfad London EP/CD Georgia Cooke, centers on three Channel Five TV addicts who — with the launch of the Demand Five download service — binge all night on their favorite shows and blitz-out in entertainment overload the next day on the boss’ dollar. The viewing audience journeys from a shot of the near-unconscious characters to a live action spiraling zoom into their stylized, animated brains, brimming with a personalized selection of over-consumption. more…

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RIOT JOINS FORCES WITH MOTHER NEW YORK TO PROMOTE STAR WARS ON SPIKE TV

riotspiketvstarwars3.jpgNew York, NY — (July 31, 2008) – Mother New York recently called upon Riot to complete VFX for a series of hilarious spots promoting the airing of The Star Wars films on Spike TV. The spots feature legendary Star Wars characters (i.e. Darth Vader, Boba Fett, Ewoks and Tusken Raiders) consorting with every-day men on planet Earth. Each spot ends with comical twists on Jedi proverbs before concluding with “there is much to be learned.â€? more…

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Digital Vision To Showcase Film Master and Phoenix To Visual Effects Community at SIGGRAPH 2008

dv-logo.jpgStockholm, Sweden August 1, 2008 - Digital Vision, (www.digitalvision.se) the world’s leading provider of picture enhancement systems for film and television post-production, has announced its participation at the upcoming SIGGRAPH 2008. The company, which has an office in North Hollywood, will attend the show to present new technologies aimed at visual effects finishing such as native Open EXR high dynamic range grading and automated archive repurposing. New features include the ability to process in full 32bit floating point per channel without any clipping. All tools have been implemented in floating point including noise reduction, aperture correction as well as grading and isolation tools. more…

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Digital Rapids Integration Expands Pebble Beach Content Ingest Power

Digital Rapids LogoJuly 29, 2008 — Passfield, UK: Digital Rapids – Passfield, UK: Digital Rapids — a leading developer of scalable solutions for media ingest, encoding, transcoding, protection, streaming and delivery — announced today that broadcast automation specialist Pebble Beach Systems has introduced a new automation module enabling advanced control of Digital Rapids’ award-winning StreamZ ingest and encoding systems through Pebble Beach’s automation solutions. more…

Spore Experts Share Animation Techniques at SIGGRAPH 2008

(Chicago, IL) – Technical content presented at SIGGRAPH 2008 will feature the techniques behind the animation development in Spore, the latest interactive video game due to launch worldwide in September 2008. Spore, produced by the makers of the popular Sims games, is an internet-based game that allows users to create a species of creatures, grow them from cellular to full-scale life forms, and share their evolved creatures with other players interactively worldwide. more…

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InterSense Partners with Two Leading Audio/Visual Systems Integrators for Virtual Production

Agreements with Hoffman Video Systems and Media Vision Integration will support InterSense’s expanding presence in the film and video game production industry

Bedford, Massachusetts — July 31, 2008 — InterSense Incorporated, a market leader in precision motion technology, today announced it has entered into distribution partnerships with two leading audio-visual systems integration firms — Hoffman Video Systems and Media Vision Integration (MVI). These partnerships will form a direct channel for InterSense’s hybrid motion tracking systems into the entertainment industry, while also ensuring customers receive superior installation and technical support. Pre-visualization has helped to streamline the entire feature film production process, enabling producers and directors to increase productivity, lower costs and improve the realism of their virtual productions. Video game developers are now also beginning to reap the benefits of this new approach. more…

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Fujinon Lenses Shoot Tekken Feature Film, Inspired By Popular Video Game Series

WAYNE, NJ, July 31, 2008 —Several Fujinon Cine-Style lenses were used on the set of the feature film, Tekken, which is based on the hugely popular video game series. The movie is the story of a young man who discovers he holds a great power and must battle a team of elite fighters who will stop at nothing in order to get it from him. The film has just completed shooting in Shreveport, Louisiana and will be released next year. more…

Maximum Throughput Announces Availability Of Award-Winning MAXedit

MAXedit Server Edition and MAXedit Web Edition to Make European Debut at IBC 2008 Convention

MONTREAL, Canada, July 31, 2008 – Maximum Throughput Inc. (www.max-t.com), developers of ultra high performance software-based solutions for networked storage infrastructure and media management, has announced the availability of MAXedit Server Edition, a multi-user server-based editing application, and MAXedit Web Edition, a professional web-based editing platform powering the company’s online editing service. more…

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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