Archive of the Animation Category

VICON House of Moves (HOM), a leading motion capture and animation service company, contributed to the cinematic animation and facial keyframing on the recently released video game, Gears of War 3. Developed by Epic Games and published by Microsoft, sales for the highly anticipated third-person shooter soared when it hit shelves in late September.

Collaboration between Vicon House of Moves and Epic on the third installment of the billion-dollar Gears of War franchise began in January 2010. Epic completed all the motion capture for the game on its own stage, which features a Vicon mocap system. Prior to shooting, Vicon HOM refined Epic’s mocap pipeline for the cinematic process and delivered front-end tools to improve capture of performances.

Once captured, Epic sent the raw data to Vicon HOM. The data was then reconstructed and uploaded into Vicon HOM’s online ordering more

Friedrichsdorf, Germany, October 11, 2011 – MAXON is pleased to announce CINEMA 4D R13, its cornerstone 3D motion graphics, visual effects, painting, and rendering software application has been named a recipient of the prestigious Computer Graphics World Magazine SIGGRAPH 2011 Silver Edge Award.

SIGGRAPH 2011 is the world’s premier conference on computer graphics and interactive techniques, which took place in Vancouver last August. MAXON was among the more than 150 industry organizations exhibiting at the show.

Since 1977, Computer Graphics World magazine has provided in-depth editorial coverage of the modeling, design, animation and multimedia technologies and their uses for engineers, designers, researchers and animators within the primary fields of science, art and entertainment. According to CGW Editor, Karen Moltenbrey, “…the annual awards recognize impressive technologies at the show, so selecting the CGW Silver Edge Award more

Manchester, UK – October 11, 2011 – Blackmagic Design announced today that the ATEM Camera Converter and the Intensity Extreme have been recognized as the “Best of IBC 2011’ from TVBEurope Magazine at the IBC convention in Amsterdam.

The editors and writers of TVBEurope make their selections at the show and the list is ‘stress tested’ by Associate Editor, David Fox, who visits each candidate’s stands to make his final selection for the ‘Best of IBC 2011’ title.

“Our combined TVBEurope and IBC Daily personnel give us by far the largest editorial team on the ground at IBC each year. Our editors really know the European market, and our Best of IBC selections are the smartest, most game changing new products to be launched at the show,” said Fergal Ringrose, Editor of TVBEurope. “We firmly believe that TVBEurope’s Best of IBC2011 Editors’ Awards are the most more

Epic Integrates Autodesk Scaleform Middleware With Unreal Engine 3 to Create New User Experience for ‘Gears of War 3’

To create a spectacular conclusion for the “Gears of War” trilogy, Epic Games extended its creative pipeline with a range of middleware and creative tools from Autodesk, Inc. (NASDAQ:ADSK). The “Gears of War 3” tour de force user interface (UI) features a highly polished gameplay experience with new and expanded multiplayer modes and the longest story campaign of Epic’s games to date. To create the UI, Epic integrated Autodesk Scaleform middleware with Unreal Engine 3 and shared the complex data using Autodesk FBX asset exchange technology.

“Scaleform is just a great and simple way to bring awesome interfaces into games,” said Maury Mountain, senior artist at Epic Games. “The middleware allows us to bring in animated 2D, 2.5D more

Suites Help Studios Win New Projects, Work More Efficiently, Deliver on Time and Within Budget

Autodesk, Inc. has seen strong worldwide adoption of Autodesk Entertainment Creation Suites. Studios are using the this broad set of entertainment tools to win new business, work more efficiently, and deliver projects that meet or exceed demands on time and within budget.

Autodesk introduced the Entertainment Creation Suites in August 2009, and expanded its offering to include design suites in March 2011. The company also offers suites to post-secondary academic institutions and secondary schools to help prepare students for successful careers in architecture, engineering and digital arts.

“Autodesk introduced suites across all of the main industries we serve because our customers need the flexibility to innovate and respond to changing business requirements in order to remain more

CHICAGO— Vitamin has produced a rugged new promotional campaign for FX Network’s Sons of Anarchy. The Vitamin team conceptualized a unique hands-on approach for the package, employing a technique that gives it the feel of something out of a sketch book. Using a combination of hand-painted graphics and prints of 3D silhouetted motorcycles, the spots take us on a rumbling ride through barren oilfields and dark highways.
The feel of the campaign, which will be used throughout the show’s fourth season, is tense, taut and moody. “We wanted to create something that captured the style, tone and aesthetic of the show,” explains Vitamin creative director Danny DelPurgatorio. “We wanted to make it raw and energetic, with a hand-crafted vibe.”
And, in fact, the animation is hand-crafted. The show logo and environmental elements were all painted by hand, which more

Atlanta, GA. – An Atlanta favorite seen by more than 25 million people for almost 30 years the Lasershow at Stone Mountain Park is a tradition at the landmark site. Artistic Image (AI) created 3D animation and 40-minute video enhancements for Full Spectrum LLC’s new Lasershow Spectacular in Mountainvision, which has dazzled visitors since its debut. The show uses Stone Mountain as a projection surface with digital video projection delivering 3D-like effects without the glasses.

The original lasershow featured neon laser lights, fireworks, graphics and stories choreographed to a pop musical score transforming the park into a natural amphitheater. In the new Lasershow Spectacular in Mountainvision, Artistic Image’s 3D animation maps the mountain, turning the stone into a display surface taller than the Statue of Liberty and five times the size of an IMAX screen.

AI, a multi award-winning hybrid creative, production, more

Audiences become engaged with your story while choosing their own adventures

Tablet App MOA

Touchscreens displaying 3D content and dimensional worlds result in immersive experiences
Interactive demos on iPhone and iPad make complicated information approachable and understandable

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Deborah Roth
Mechanism Digital
(646) 230-0230
Debbie@mechanismdigital.com

Mobile Tablet MOA

Draw attention to details with digital enhancement

“Catching Hell” Before

“Catching Hell” After

Triple Threat TV constructed vivid imagery by isolating the infamous Steve Bartman incident – blamed for keeping the Cubs out of the 2003 World Series

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NewTek LightWave Delivers Final Pixels Onscreen in Hundreds of VFX Shots for Spielberg’s “Terra Nova”

The two-hour premiere of Steven Spielberg’s highly anticipated “Terra Nova” television series, which aired Monday September 26, 2011 on Fox Television, brings visually astounding science-fiction to prime time television once again—and NewTek LightWave™ software played a key role in the delivery.

In “Terra Nova,” which takes place in the year 2149, scientists discover a rift in time and space that allows humans to time travel some 85 million years into the past, in an attempt to save humanity. But bringing 85 million years of history to life, in a believable world for broadcast, requires powerful vision, artistry, and computer graphics software. To make the vision a reality, the team at Burbank-based Pixomondo, which produced all the visual effects for the premiere episode of “Terra Nova,” turned to LightWave more