The Cortez Brothers’ Bernadette Rivero to Join Digital LA’s Latino Content Panel
Bernadette Rivero, president of LA-based global production company The Cortez Brothers, will speak at Digital LA’s Latino Content Panel on Wednesday, February 15, 2012.
Rivero will join Lalo Alcaraz, the Mexican-American cartoonist behind the highly syndicated comic La Cucaracha (and currently the Editor-in-Chief of POCHO.com), as well as Jai Bugarin of Tutele/Maker Studios, among many others, for a panel discussion on digital creation and distribution of content for Latino audiences. The panel will also explore successful content, themes for mainstream audiences, Latino actors and language, as well as marketing and social media.
With the continued emergence of scripted content beyond traditional film and television platforms, Rivero sees unprecedented opportunity for directors of Latino content on the horizon. Keen on the new media trends currently shifting the Latino commercial production landscape, she brings relevant insight to the discourse. The Cortez Brothers’ Storytelling Department had a hand in LOVE 15, an upcoming English-language web series from WarnerBrothers 2.0, and represents directors Fede Alvarez and Ricardo de Montreuil, who both had blockbuster viral hits that led to feature film deals. She’s the head writer of “Pati’s Mexican Table,” a popular blog-integrated TV cooking show currently available in 100 million television viewing households in the U.S.
Digital LA is the largest networking organization of professionals and friends who do digital entertainment for movies, TV, web series, music, video games, VFX, marketing, and social media. For more information on Digital LA’s Latino Content Panel, its agenda and speakers, please visit: http://digitalla.net/
About The Cortez Brothers:
A Los Angeles-based global production company specializing in offshore shooting, The Cortez Brothers has become a lightning rod for the worlds of entertainment and advertising, melding Hispanic/Latino culture and mainstream American sensibilities.
Founded in 2006, it brings bilingual, international talent under one roof, combining the forces of directors, writers and producers who are equally at home speaking English or Spanish. The Cortez Brothers produces a wide range of projects from feature films and television series to webisodes and commercials.
Recent clients include AT&T, Chevy, Coca-Cola, Dodge, Ford, Home Depot, McDonald’s, Pontiac, Procter & Gamble, Toyota, Verizon and Allstate. The Cortez Brothers is one of the only woman- and minority-owned production companies in the entire US.
www.cortezbrothers.com
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