Archive for August 16th, 2011

ANTON/BAUER GOES ON SAFARI WITH ELEPHANTS IN KENYA Batteries Endure Environmental Challenges of 3D Wildlife Shoot

Anton/Bauer, a brand of The Vitec Group, and the world’s premier provider of batteries, chargers, lighting and other mobile power systems for the professional broadcast, video and film industries, recently went along for a wild ride in Kenya for the production of a 3D pilot based around elephants. Innovative 3D production company, Inition, used Anton/Bauer’s CINE VCLX and HyTRON 140 batteries to shoot the pilot for Deeble and Stone’s forthcoming 3D wildlife film, Distant Thunder. The Deeble and Stone Productions’ project follows a herd of elephants as they struggle to survive in the face of climate change. To date, the Distant Thunder 3D pilot has screened at BAFTA in London, followed by screenings in Cannes, Paris, Seoul, Amsterdam, the Jackson Hole Symposium in Denver and WILDSCREEN. antonbauer-inition_1.jpg more

grandMAs Take Part in Miss Florida USA 2012 Pageant

Miss Florida

Miss Florida

There were grandMAs behind the scenes at the recent Miss Florida USA 2012 pageant where beauty queen Karina Baez was selected to move on to the national Miss USA competition. Staged in Davie’s Bailey Concert Hall at Broward College, the pageant was also telecast live in HD to fans across the Sunshine State. A.C.T Lighting is the exclusive distributor of grandMA in North America.

Stefan DeWilde, who served as lighting and set designer for the show, also programmed the production and called cues from the television truck during the telecast. He was hired to add some pizzazz to a show that’s been a fixture for 18 years and was so successful at amping up the show’s glamour quotient that the producers have submitted the program for Emmy Award consideration in the lighting category.
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Jay Silverman Productions Produces Nationally Syndicated “Wheel of Fortune” Spot Starring Pat Sajak and Vanna White

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Hollywood, CA, August 16, 2011 – Jay Silverman Productions and its founder Jay Silverman, a preeminent commercial director of advertising campaigns across the television, interactive, and print media, have produced and Silverman directed a nationally syndicated, 30-second TV commercial starring Pat Sajak and Vanna White. Jay Silverman, seen in photo at right with Vanna White, made the announcement.

To date, this nationally syndicated TV spot has just begun to air in 4 U.S. markets, with another 20 markets slated to air it soon. The spots will be customized for each lottery to air in their local jurisdiction. To view the spot, please see:
http://www.jaysilverman.com/spotShow/index.php?spotID=87

Jay Silverman Productions’ client, MDI Entertainment, a wholly owned subsidiary of Scientific Games Corporation, has the exclusive right to license the use of the Wheel of Fortune brand for scratch-off ticket lottery games.
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LIGHT OF DAY’S CHARLES NORDEEN LENSES NEW TV SPOT FOR NEW YORK SPRING WATER’S VBLAST SPORTS DRINK FEATURING NBA STAR TYREKE EVANS

NEW YORK, NY – August 16, 2011 – New York-based visual effects and animation studio Light of Day co-founder Charles Nordeen recently directed a new television commercial for New York Spring Water’s latest sports drink, the VBlast!. With the VBlast!, New York Spring Water has found a way to keep vitamins fresher for longer periods of time. The innovative reservoir cap on the VBlast! bottle keeps concentrated vitamins separate from the water, since vitamins are most effective when added to water and begin to lose their effectiveness once diluted. Only when the consumer is ready to start drinking the VBlast! are the vitamins released. Being able to observe the vitamins dissolving in water and changing the color of the liquid is also a fun perk.  

View the spot here: http://lightofday.wistia.com/m/YW1ttl

Featuring Sacramento Kings’ point guard and NBA’s 2010 Rookie of the Year Tyreke Evans, the spot parallels more

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Imagineer Systems Teams Up with Boris FX to Launch ‘Motion Tracking for Editors’ Bundle

New Bundle Includes mocha AE and BCC Motion Tracker Unit; Delivers Affordable, Powerful Motion Tracking Tools for Avid Media Composer, After Effects, Premiere Pro, FCP 7, Motion and Sony Vegas Pro

GUILDFORD, UK (August 16, 2011) — Imagineer Systems (www.imagineersystems.com) today announced it has teamed up with Boris FX (www.borisfx.com) to launch the Motion Tracking for Editors bundle, an affordable and powerful motion tracking toolset bundle designed to work with Adobe After Effects, Premiere Pro, Apple FCP 7, Motion, and Sony Vegas Pro. Available immediately for $299, the Motion Tracking for Editors bundle includes Imagineer Systems’ newest release of mocha AE v2.6.1 and the Boris Continuum Motion Tracker Unit from Boris FX.

mocha AE is a stand alone Planar Tracking™ and roto tool that enables artists to tackle the most challenging tracking projects. The Boris Continuum Motion Tracker Unit delivers match move, corner pin, Witness Protection more

Hollywood-DI Grades “Guido” and “And They’re Off” with DaVinci Resolve 8

Blackmagic Design today announced that West Hollywood based Hollywood-DI completed color correction using DaVinci Resolve Software Version 8 for the upcoming feature films “Guido” and “And They’re Off”. more

National Guard Enlists Original’s Mikael Salomon for “Citizen Soldier” Campaign

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Culver City, CA— Mikael Salomon of bi-coastal Original has directed a new, national advertising campaign for the Army National Guard and Washington D.C. agency LM&O highlighting the Guard’s role in aiding victims of natural disasters. A continuance of LM&O’s groundbreaking “Citizen Soldier” campaign, the three spots feature spectacular reenactments depicting Guardsmen (played by actual members of the Guard) saving lives in the aftermaths of a hurricane, a tornado and a forest fire. more

New EditShare Technology Release Strengthens Metadata and Media Management Capabilities Across Complete Collaboration Product Line

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Newly enhanced product line-up—EditShare Flow (production asset management), XStream and Energy (shared storage), Geevs (broadcast ingest/playout) now available

Boston, MA — EditShare® (www.editshare.com), the technology leader in cross-platform collaborative editing and shared media storage systems, today announced the availability of EditShare Flow version 2.1 as well as new updates for EditShare XStream and Energy version 6, and Geevs version 5. EditShare purpose-built solutions power a wide-range of production workflows, including reality TV, episodics, news production, live events, education, sports, feature films, and more. The company’s systems have been used to create everything from entertainment blockbusters, such as The King’s Speech, to global events like the Winter Olympics.

The newly revved product line-up enhances media sharing and metadata management across the board, providing workflow continuity between broadcast and post-production systems from content acquisition to playout. “This new more

SilhouetteFX Introduces New Floating License Rental Options for Its Multi-Faceted Silhouette Suite

Brand new three-month rental license packages allow users to get a taste of the powerful capabilities of the industry’s leading rotoscoping and paint system

Los Angeles, CA – August 16, 2011 – SilhouetteFX, LLC is pleased to roll out new 90, 180 and 270 day floating license rental options of its acclaimed stereo roto, paint, keying and effects suite. New customers can now purchase a three-month 3 Floating License Rental Package, while existing Silhouette customers can add on as many additional three-month floating rental licenses as they like. 100% of the 90-day rental cost can be applied toward purchase of a permanent license. Conversion of rental to owned must take place during the rental period – with a one-week grace period. Floating licenses allow users the flexibility to run Silhouette on any supported machine connected to their LAN.

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Silhouette is a revolutionary rotoscoping, paint, keying more

QubeMaster Xport Delivers Digital Cinema for Fancy Film

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Santa Monica Facility Provides DCP Mastering for Doc and Independent Filmmakers

Los Angeles: August 16, 2011 … Santa Monica-based Fancy Film is using QubeMaster Xport to generate DCI-compliant Digital Cinema Packages (DCPs) for filmmakers. QubeMaster Xport is a plug-in which works within Apple Compressor, simplifying the process of mastering digital cinema content. Thanks to QubeMaster Xport, facilities like Fancy Film are able to provide high quality digital cinema at rates that are affordable for documentary makers and independent film companies.

“We’ve been getting more and more inquiries about DCP mastering,” said Bill Macomber, principal and founder of Fancy Film Post Services. “It used to be that the only people who wanted digital cinema were the big Hollywood films who were releasing to at least 500 or 1,000 screens,” he added. “Now we’re getting calls from people who want to more

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