Archive for November 15th, 2010

London UK based projection and lighting artist Ross Ashton designed artwork and a large format projection system to illuminate the front portals and entrance of the New York Public Library on 5th Avenue to highlight the opening of the Library’s new exhibition, “Three Faiths: Judaism, Christianity, Islam” which runs until February 2011.
Ashton was commissioned to produce the work – which ran for a week – by the Coexist Foundation, a major sponsor of the exhibition, which hopes to inspire greater understanding about what it means to be Jewish, Christian and Muslim today.
It’s the first time that Ashton’s unique creative skills have been aired in New York City, and follows on from his recent very successful installations as the main artist for the 2010 Pittsburgh Festival of Light.
The stunning 40 metre wide by 22 metre tall projections were beamed onto the more

Tech, Talks, Tweets and Turnout Testify to AES’s Unique Pro Audio Audience

SAN FRANCISCO: A full year of preparation, augmented by hopeful rays of economic sunshine and a spirit-boosting World Series sweep by the SF Giants, provided 129th AES Convention exhibitors and attendees with an enthusiastic platform for previewing the industry’s latest hardware and software advances, re-establishing relationships and, updating business and technical expertise.

Over 14,000 attendees and more than 300 exhibitors crowded the Exhibition Hall, Workshops, Tech Tours, Panels, Platinum, Live Sound and Special Events.

“AES continues to represent the interests of the most serious, most influential and most advanced audience for professional audio gear and technology.” AES executive director Roger Furness says. “The growing appreciation for the quality of our technical programs, coupled with a palpable sense of community and an improving business climate continues to make the AES Convention a bellwether more

When Adam Jenkins and Jeff Stevens founded FEEDTHEWALRUS, they envisioned a new kind of postproduction cooperative – a flexible and mobile studio in which the best talent in the world could travel anywhere and seamlessly complete any project. The studio has proven they could do just that, bringing talent from FEEDTHEWALRUS New York and LA to Portland, Ore. to team up with Wieden+Kennedy on a massive TV and interactive campaign building anticipation for Target’s two-day post-Thanksgiving sale.

“With FEEDTHEWALRUS bringing everything up to Portland and acting as locals, we knew we could get the highest quality work while keeping our creatives close to home and able to work on other projects,” noted Agency producer Hayley Goggin. “By streamlining the approval process and saving on travel costs we were able to achieve a more cost-effective and efficient workflow.”

The Target project grew from an existing more

Working with long-time collaborator Director Joe Pytka, QuietMan handled post and VFX on Display King, a hilarious Pepsi Max spot starring hip-hop legend Snoop Dogg via TBWA\Chiat\Day.

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Credits
Client: Pepsi Max
Spot Title: Display King
Air Date: October 2010

Agency: TBWA/CHIAT/DAY
CD: Brett Craig
AD: Stephen Chow
Copy: Chris Jones
EP: Mila Davis
Producer: Chris Capretto

Prod Co: PYTKA
Director/DP: Joe Pytka
EP: Tara Fitzpatrick
Producer: Michele Atkins

Editorial Co: Nomad
Editor: John Murray
EP: Susye Malega
Producer: Nicole Steele

Post/Effects Co: QuietMan
Lead VFX/Inferno Artist: Johnnie Semerad
VFX Artist(s): Ricky Weissman, Amanda Amalfi, Matt Stroub
EP: Carey Gattyan
Producer: Kyle Davis

Telecine Co: Co3

Sound Design Co: Squeak E Clean
Sound Designer: Sam Spiegel
EP: Geoff Sherr

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Blind has significantly bolstered its creative motion design division with the hiring of world-class talent Mark Bellncula. With a portfolio that includes work for MTV, Atom TV, HP, Avon, BET, Snapple and SKYY Vodka, he is a respected veteran with more than 20 years in the motion design business.

Bellncula’s consistently excellent work has earned numerous awards, particularly his efforts for Comedy Central, which included a BDA for his creative work on South Park’s 10th anniversary. He also developed the innovative motion design for the network’s 2005 redesign, which BDA honored that same year.

“As we continue to grow our bicoastal operation, Mark is the prototype that we are seeking: creative, enthusiastic and experienced,” noted Blind EP Nick Litwinko. “He works with an incredible energy and we’re happy to be working with him.” Litwinko added that Bellncula has already contributed to standout projects for Showtime, Fuse, more

Austin, TX – Beast, one of the country’s top editorial facilities, has hired former advertising agency producer Mary Ellen Farrar to oversee commercial editing and post work at its vibrant, busy Austin, TX location. Farrar has spent the past two decades as a producer. Most recently she was on staff at the Seattle offices of Publicis, where she worked on spots for Washington’s Lottery, Dish Network, Citi and the popular T-Mobile “myFaves” and “myTouch” campaigns.

“We are delighted to have Mary Ellen on our team,” says Beast’s COO and managing director Valerie Petrusson. “Her understanding of production, the industry at large and her years of experience on the agency side make her a wonderful asset to our Austin operation.”

Though Farrar has been involved in many facets of production and a more

New York, NY – Award-winning post production house Company 3 recently completed extensive visual effects for Kanye West’s powerfully imaginative 35-minute self-directed film, “Runaway,” which premiered on MTV and BET October 23. Company 3 NY provided more than 100 VFX shots for the project, including a blazing fireball and a complex sequence featuring co-star Selita Ebanks as a phoenix plummeting to Earth.

Shot in Prague in the Czech Republic by DP Kyle Kibbe using the ARRI Alexa camera, “Runaway” promotes West’s forthcoming studio album, “My Beautiful Dark Twisted Fantasy.” Company 3 created virtually all of the visual effects in the film, while sister company Beast NY hosted editor Derek Lee while he cut the film under West’s supervision. Beast NY’s Flame artist Scott Bravo also handled cleanup and final conform. “This was a major step for Company 3′s visual more

Zoic Studios Commercial and Zoic Edit teams recently had the opportunity to relive their childhood when they created visual effects and edited five spots for Hot Wheels in conjunction with Y & R West.

Y & R West producer Nick Miller says, “Working with Hot Wheels definitely brings you back to your childhood. It’s a blast and overall the challenges are always exciting. You get back to feeling like a little kid all over again.” Miller enjoyed working with the Zoic team on the spot, “Working with Zoic is great and to be able to do great work under one roof with such passionate people is exciting. To see that excitement in the people you work with and being able to work so closely together makes everything so much easier.”

Zoic Creative Director Les Ekker agrees: “Hot wheels lives more

SALT LAKE CITY — Nov. 15, 2010 — Utah Scientific, a leading provider of digital and HDTV routing switchers, today announced that it is expanding its market presence in Europe by instituting a new partnership with French reseller and systems integrator PGM Télévision. PGM Télévision was selected because its roster of customers and customer projects are an excellent fit for Utah Scientific’s range of analog, digital, and HDTV routing switchers, master control switchers, and related control software.

“The diverse French broadcast industry has always been known for innovation and technical leadership, which makes it a good fit for Utah Scientific’s wide variety of advanced routing solutions,” said Reto Brader, Utah Scientific’s EMEA general manager. “In PGM Télévision, we have found a partner with a focus on quality solutions and an excellent reputation in the region, and we anticipate many years of collaborative success.”

PGM Télévision plans, develops, more

MOSCOW, RUSSIA – Anton/Bauer®, a brand of The Vitec Group, and the world’s premier provider of batteries, chargers, lighting and other mobile power systems for the professional broadcast, video and film industries, will showcase its DIONIC® HCX 120 watt-hour capacity battery, its O-14/28 Snap-On® Belt and its cutting-edge Tandem® 150 Modular Power System at NATEXPO 2010.

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