Archive for September 27th, 2010

New Version Adds Support for 8-Channel Audio, Multi-Unit Gang Recording, RS-422 Device Control and More

AJA Video Systems, a leading manufacturer of professional video interface and conversion solutions, announced the immediate availability of version 2.0 firmware for their award-winning Ki Pro portable digital video recording device. The AJA Ki Pro is a portable, rugged tapeless video recording device that records high-quality Apple ProRes 422 QuickTime files onto computer-friendly media. more

NEW YORK: In 2009, when veteran sound mixer/designer/composer Damon Trotta joined the Northern Lights editorial/graphics/production team, the boutique’s goal was to substantially step up their audio services with a high-end mixing suite. For Trotta the ‘dream studio’ he envisioned was a Walters-Storyk Design Group room.

Launched in 1995 by co-owners, David Gioiella and Mark Littman, Northern Lights has attracted a growing client base of commercial, promo, show open and feature film post work. In 2008, borrowing additional space on the 7th floor of 135 West 27th Street, from Mr. Wonderful, their graphics division they added a second audio mix room. By 2009 the partners decided a 5.1 mixing suite would position them for more technically demanding and higher budget projects. They carved a “small more

– Senior Smoke artist contributes to ad campaigns for Nike and Old Navy –

Los Angeles, CA – Visual effects company Method has hired senior Smoke artist Aidan Thomas to its Creative Finishing division. Thomas joins Method from the UK’s Golden Square Post and The Mill, where he worked on commercial campaigns for Intel, Levi’s and Reebok, among others. Recent projects from Thomas at Method include the Nike “MVPuppets� campaign and the Nike “Goodbye Baseball� spot with Ken Griffey Jr. for Wieden+Kennedy. Thomas is currently at work on the ongoing Old Navy campaign from Crispin Porter. more

Director Alex Prager’s Short to be Included in New Photography 2010 Exhibit

Hollywood, CA, September 27, 2010 – LOOK Effects is very proud to announce that the short film LOOK produced with contemporary California photographer, Alex Prager, is to be included in the Museum of Modern Art’s 2010 photography exhibit. New Photography 2010: Roe Ethridge, Elad Lassry, Alex Prager, Amanda Ross-Ho opens at the famed New York City museum on Wednesday, September 29,, 2010 and runs through, January 11, 2011. LOOK co-produced and created all the visual effects for Prager’s four-and-a-half-minute film, “Despair.â€? more

For global creative agency ATTIK’s new cross-media campaign for the 2011 Scion tC for Toyota Motor Sales U.S.A., and for the agency’s new Scion launch campaign for Toyota Canada, Imaginary Forces (IF) partnered with the VFX innovators at SWAY Studio to create powerful, cross-media, branded content under the direction of ATTIK’s Co-Founder and Executive Creative Director Simon Needham. more

Polynesian Cultural Center

The Polynesian Cultural Center (PCC) in Laie, Hawaii has purchased a complement of six Robert Juliat DMX Cyrano followspots which the Center immediately tapped for its “Ha: Breath of Life” show. 4 Wall Entertainment in Las Vegas made the sale of the popular 2500W HMI followspots that feature a high-performance quartz condenser optical system and DMX-controlled dimmer.

The Polynesian Cultural Center is one of Hawaii’s top attractions. Set on 42 acres on the North Shore of Oahu, the PCC offers a chance to explore many of the Polynesian cultures in the South Pacific. Billed as Hawaii’s newest ancient story with a cast of more than 100, “Ha: Breath of Life” is an evening spectacle featuring singers, dancers, fire-knife performers and drummers staged in the dramatic 2,800-seat Pacific Theater. more

Advertising in stereoscopic 3D just became a whole lot sexier thanks to SUSPECT and fashion brand Armani | Exchange. In “Speed Style”, the fashion world’s first-ever 3D campaign, the New York-based creative studio turned a rendezvous in a smoky, surreal tunnel between two lusty, young lovers into a heady experience unlike anything seen before. more

Smoke & Mirrors (S&M), working with MJZ Director Marcus Nispel via DDB, handled an entertaining array of post and VFX for the latest spot in the hugely successful Kelly Ripa Electrolux campaign. Acting as on-set collaborators, the Smoke & Mirrors team guided the spot’s whimsical feel through both creative input and technical expertise. more

BURLINGTON, MA, September 27, 2010—Avid® today announced a new version of Avid AirSpeed® Multi Stream (1.6) ingest and playout server. As part of a file-based SD/HD production workflow, customers can now implement faster and more flexible ingest and playback using AirSpeed Multi Stream with or without the Avid Interplay Production asset management system—extending the reach of industry-leading ingest and playback workflows to broadcasters of all sizes. The new AirSpeed Multi Stream is also a key component in Avid’s recently announced NewsVision™, an integrated, scalable broadcast news solution for fast, easy and low-cost HD Production. more

WATCH THE SPOT HERE

PORTLAND, Ore. – Sept. 27, 2010 – Utilizing advanced animation and camera projection techniques, Hinge Digital brings realism and energy to footwear, lighting effects and cityscapes in the newest Nike LunarGlide+ 2 campaign entitled “Dynamic Support Run Unleashed.” more