Archive for July 14th, 2010

Campaign from Hungry Man director Bryan Buckley via Goodby combines CG and live action to promote Yahoo!’s Search Engine

Artist owned-and-operated bi-coastal effects boutique Brickyard VFX has just completed work on the new “Yahoo! Lip Sync� campaign via ad agency Goodby, Silverstein & Partners and Hungry Man director Bryan Buckley. Set to popular tracks from artists such as Kanye West, Motley Crue and Lionel Richie, the campaign promotes Yahoo!’s search engine through three :30 spots: “Flashing Lights�, “Home Sweet Home� and “Hello�. more

SonicPool, one of Hollywood’s leading post facilities, specializing in sound and picture finishing, edit suite rentals, and full post-production services, has announced the completion of another successful season of HGTV’s hit TV show, The Antonio Treatment. The announcement was made by John Frost and Patrick Bird, co-founders, SonicPool. more

Newbury Park, CA – July 14, 2010, MAXON Computer, a leading developer of professional 3D modeling, painting, animation and rendering solutions, today announced the company’s exhibitor participation at SIGGRAPH 2010 – the leading convention for computer graphics and interactive technology professionals, taking place July 27 – 29 in Los Angeles. more

Giant Fireballs, Swirling Clouds, Dust Storms Simulated 10-15 Times Faster Using Groundbreaking NVIDIA Quadro GPU Technology

Paramount Pictures’ latest film, “The Last Airbender,� features extraordinary battle visual effects created by Industrial Light & Magic (ILM), with the help of NVIDIA Quadro professional graphics technology, NVIDIA announced today. more

Manufacturer Provides Data Rich Objects to Aid Modeling Process for Architects, Engineers, Spec Writers and Contractors

Woodland Park, NJ (July 13, 2010) — FSR, manufacturer of audio and video switching, control products, and connectivity boxes, has announced the availability of BIM (Building Information Modeling) objects on ARCAT.com to aid the modeling process for architects, engineers, spec writers and contractors. ARCAT, a major publisher of building material information, developed and posted data rich AutoDesk® Revit® BIM objects for FSR, Inc. on its web site for universal download at no charge. Autodesk® Revit® software furnishes tools that enable users to design freely, keep information better coordinated, and deliver more efficiently. more

IBC Hall 8 Stand # B96

JAMPRO ANTENNAS’ TO SHOW TRUSTED RANGE OF ADVANCED ANTENNA. RF COMPONENTS, RIGID LINE AND ACCESSORIES AT IBC 2010

MANUFACTURER’S LINE ADDRESSES EVERY APPLICATION INCLUDING DTV, FM, LP-FM, FM-HD AND HD RADIO

Sacramento, CA (12 July 2010) – Jampro Antennas, Inc. – a world leader in the manufacture and design of radio frequency components and broadcast antennas for radio and television – will show its time-tested range of advanced antennas, RF components, and a full series of rigid line and accessories at IBC 2010 in Hall 8, Stand B96. The California-based company, established in 1954, serves a wide international client-base with both television and radio solutions for DTV, FM, LP-FM, FM-HD and HD Radio. more

Answering the demand for customized high-quality CG services, Hinge Digital today announces its official debut as a premier full-service 3D animation and visual effects studio. Founded by Roland Gauthier, Michael Kuehn and Alex Tysowsky, Hinge Digital offers over four decades of combined experience in high-quality photo-real CG and character animation at renowned studios including Walt Disney Feature Animation, Sony Imageworks and Laika Entertainment.

Based in the burgeoning creative mecca of Portland, Ore., Hinge Digital has operated under strategic development since 2009. During this time, the company has produced commercial campaigns and interactive projects for clients and advertising agencies including Target, Nike, Microsoft Bing, AKQA/SF and Razorfish Inc. In collaboration with Zimmerman Advertising, Hinge Digital created the fully 3D animated Sales Guide “hh,� for home appliance and electronics retailer hhgregg. To date, the team has produced more than 20 commercials for the campaign, now in its second year. more

Montreal, Canada – July 14, 2010 — Matrox® Video Products Group today announced the immediate availability of Matrox MAX Technology 2.0 for Matrox MXO™2 I/O devices and the Matrox CompressHD card for Mac. Matrox MAX 2.0 for Mac is a unique technology that implements faster than realtime H.264 encoding for resolutions ranging from iPod to HD. It uses a dedicated hardware processor to accelerate the creation of H.264 files for the web, mobile devices, and Blu-ray. By using specialized hardware acceleration, jobs are finished with amazing speed and system resources are liberated for other tasks. Quality and flexibility are ensured through direct integration with Apple Compressor and support for other applications on the Mac such as Telestream Episode, Final Cut Pro and QuickTime Pro through the QuickTime codec component. more

Grass Valley K2 Dyno replay controller and K2 Summit production client

Leading UK-based outside broadcast contractor Telegenic is using the Grass Valleyâ„¢ K2 Dynoâ„¢ replay system (K2 Summitâ„¢ production client and the K2 Dyno replay controller) for 3D replays. The system is packed for easy transport in a flight-cased flyaway system and primarily used for sports coverage for UK-based entertainment and communications provider Sky. more

Magical World Creators Rely on Real-time Non-linear 3D Workflow and Rendering to Successfully Mix Live Action with Animation

StudioGPU announced today the creators of “Melody Street,� an innovative new broadcast show for children, are using StudioGPU MachStudio™ Pro software to streamline productivity and overcome the prohibitive creative costs and lengthy rendering times often associated with producing mixed-media broadcasts. The real-time non-linear 3D workflow and interactive rendering features in MachStudio Pro offer the “Melody Street� artists the speed and flexibility they need to deliver an impressive mix of animation and live-action footage on a regular basis. more