Sennheiser MD 421 Turns 50!
OLD LYME, Conn. – July 13, 2010 – This year marks the fiftieth anniversary of the introduction of the classic Sennheiser MD 421-U large diaphragm, cardioid, dynamic microphone. The venerable MD 421, which is still in production as the MD 421 II, has been one of Sennheiser’s best-selling dynamic microphones for decades thanks to its durability, versatility, and ability to handle high sound pressure levels. Offering exemplary performance on voices, but equally effective on a wide range of acoustic and amplified instruments, the MD 421 continues to be an essential component of any microphone collection in the studio or on the road. more



In Bodyguard, the latest MasterCard spot out of McCann Erickson NY, Mr. T looks as tough as ever (albeit a little older), standing, arms crossed, beside a woman as she goes to the dry cleaners, the beauty salon, and the grocery store. The A-Team tough guy dares any punks to step to his charge, standing in as a symbol for MasterCard’s great consumer protections. Cool as this spot is, Absolute added an extra touch with Flame and combustion work, executing sign and license plate removal from street and indoor scenes, creating titles, and aligning a split screen to make it look good.
Five nights of filming on a New York City street, a VFX studio willing to take a leap into the unknown, a young start-up director with a time lapse camera rig he built himself, all for an unforgettable spot.
Ray Di Carlo, executive producer at Bent Image Lab, knows climate change is the most important issue facing the planet. That’s why he didn’t hesitate to throw the studio’s animation capabilities behind Deep Green, a stunning environmental documentary that premiered recently in Portland, Oregon. 

