Archive for February 9th, 2010

Every year during the Super Bowl, global brands premiere commercials that showcase the best visual effects and animation in television advertising — for over 15 years, much of this creative work has been shaped with Digital Entertainment Creation software from Autodesk, Inc. (NASDAQ: ADSK). A majority of this year’s most popular spots, according to the USA Today poll, were created with certain Autodesk Media & Entertainment software. more

– Post house contributes color grading on 31 spots for 18 brands –

Company 3 artists contributed work on 31 of the 66 ads that aired during Sunday’s Super Bowl XLIV. Company 3 projects included spots for 18 brands: Audi, Bridgestone, Denny’s, Dodge, Dr. Pepper, Emerald Nuts, Flo TV, Intel, Kia, Monster.com, Motorola, Pizza Hut, Snickers, Taco Bell, truTV, US Census and Volkswagen, as well as three promo ads for the NFL and film trailers for Ridley Scott’s “Robin Hood,� Mike Newell’s “Prince of Persia: The Sands of Time� and Tim Burton’s “Alice in Wonderland.� more

LONDON – Anton/Bauer®, a brand of The Vitec Group, and the world’s premier provider of batteries, chargers, lighting and other mobile power systems for the professional broadcast, video and film industries, will highlight several of its most advanced products at this year’s Broadcast Video Expo (BVE) in London (Booth H30). At the event, Anton/Bauer will be showing the new Tandem® 150 Modular Power System, the lightweight Dionic® HC camera battery as well as its EledZ and ULHM-LED signature LED light modules. The Dionic HC battery and LED light modules will also make their Olympic debut at this year’s Vancouver Winter Games. more

LAS VEGAS, NV — Sound Devices introduces its latest accessory for its best-selling 788T Digital Recorder, the new CL-9 Linear Fader Controller, at NAB 2010 (Booth C1354). With the addition of the CL-9, the already powerful 788T becomes a complete mixing/recording system, perfect for audio capture in sound-for-picture, broadcast and music-oriented productions. more

— Waves’ critically acclaimed plug-ins allow remote recording specialists Music Mix Mobile to keep the workflow moving every time —

TEL AVIV, ISRAEL, February 8, 2010 — The 52nd Annual GRAMMY® Awards, broadcast live from L.A.’s Staples Center in 5.1 audio on CBS-TV on the evening of January 31, 2010, once again earned its reputation as “Music’s Biggest Night®,� as the year’s hitmakers sang their biggest songs and shared the stage with music legends for several once-in-a-lifetime collaborations. Creating a consistent sonic context for such a wide range of performers was the challenge faced by Music Mix Mobile, a New Jersey/California-based remote facilities company combining the talents of award-winning production professionals and state-of-the-art audio solutions. The Music Mix Mobile team includes industry veterans John Harris, Jay Vicari, Joel Singer, Mitch Maketansky and newly added West Coast-based partners Bob Wartinbee and Mark Linett. more

February 9, 2010 — High-definition production equipment from Grass Valley™ will be extensively used in temporary production studios and on-site at many of the venues in and around Vancouver, British Columbia, Canada, to bring home the live and tape-delayed telecasts of this year’s Winter Games in pristine HD to millions of worldwide viewers from February 12–28. more

Cinedeck Captures Ultra High Quality, Edit-Ready 10-Bit 4:2:2 or 12-Bit 4:4:4 DI Files Leveraging CineForm Compression Workflow Technologies

NEW YORK, NY (February 9, 2009) — Cinedeck (www.cinedeck.com) today announced it has partnered with CineForm (www.cineform.com), creators of high-fidelity compression-based workflow solutions for the post production marketplace, to enable its newly launched camera mountable DDR and editing system with edit-ready, platform agnostic 10-bit 4:2:2 or 12-bit 4:4:4 digital intermediary files. With CineForm technology integrated within each Cinedeck unit, users can easily capture pristine quality CineForm MOV and AVI content via HDMI or HDSDI and record directly to Cinedeck’s highly-reliable, rugged solid state drives. more

— Innovative ecommerce platform offers consumers direct access to online ordering —

MELVILLE, NY — Korg USA announces the launch of its new online store at shop.korgusa.com. Noting a steady increase in consumers researching products online, Korg has taken steps to offer a next-generation ecommerce initiative that offers consumers in the U.S. instant gratification via safe and easy online ordering, with quick turnaround times. more

Santa Fe Springs, Calif. (February 09, 2010) – Enhance Technology, the leading data storage designer and manufacturer announced today the release of the new EnhanceBOX™ E400 MS and E800 MS desktop storage series. A powerful yet efficient storage system designed for SMBs, media library, desktop publishing, A/V post production and other high performance computing environments. The new EnhanceBOX™ E400 & E800 subsystems are next generation 3.5� disks based JBOD storage arrays with cable-less backplane and superior airflow designed for maximum performance, reliability, affordability and low operation cost. more

Geordie Stephens and Erich Joiner of bicoastal Tool of North America have directed several morbidly humorous spoof spots, via Goodness Mfg, which will be interspersed throughout the upcoming feature film Repo Men, and are currently being featured on the film’s promotional site: www.theunioncares.com. Repo Men is based off a novel by Eric Garcia and directed by Miguel Sapochnik via Universal Studios. more