Sapphire 5 Offers Marked Improvements to Performance and Productivity

CAMBRIDGE, Mass. – December 17, 2009 — GenArts Inc., the premier provider of specialized visual effects software for the film, television and video industries, today announced pricing for its GenArts Sapphireâ„¢ 5 licenses for Autodesk systems. A new Sapphire 5 license for Linux Flame, Inferno, Flint HD and Smoke HD will be priced at $8,499. This price represents a $1,500 decrease from Sapphire 4. Upgrades from Sapphire version 4 to Sapphire 5 will be priced at $3,499. In addition, new Sapphire 5 burn licenses have been reduced 50% from version 4 to $450.

Announced in November, Sapphire 5 will offer GPU-accelerated render speeds up to 700 percent faster than version 4, as well as support for full floating point workflows, enabling true photorealistic image quality with the highest dynamic range available. This increase in performance will dramatically change the complexion of the visual effects pipeline by lifting barriers to artists’ creativity, while significantly reducing infrastructure costs.

Sapphire 5 is scheduled to ship in the first quarter of 2010 for Autodesk users. Please visit www.genarts.com/5 for more information.

GenArts Specialized Visual Effects Software: magic in every frame.

For additional information, please contact:
Nicole Panas, GenArts Inc., T: 617-492-2888 E: nicole@genarts.com
Ashley Wilkinson, BOCA Communications, T: 415.738.7718 x4 E: Ashley@bocacommunications.com