BIGSMACKtv Creates New Image Campaign for BIO Channel
PHILADELPHIA, PA — Irreverent is not the first word that comes to mind when one thinks of the BIO Channel, but that is the best way to describe the new 9-spot image campaign created for the popular cable network by BIGSMACKtv, the agency/production/design studio hybrid led by Creative Director Andy Hann.
”BIO has changed their identity significantly over the last few years and so we wanted to reinforce the network’s brand, which at its core centers on the idea that understanding is empowering,” Hann says. more





