Archive for September 10th, 2009

New tape-based and disk-based EditShare Ark systems enable EditShare users to move backup media to lower cost storage and create long-term archives; ability to turn Ark into an EditShare shared storage system.

Amsterdam, September 10, 2009 — EditShare®, the technology leader in cross-platform collaborative editing and shared media storage systems, released at IBC 2009 (stand 7.D22) two new EditShare Ark models for creating media backups and archives; Ark Tape and Ark Disk. Ark Tape and Ark Disk are workflow engineered to automate file migration to and from the award-winning EditShare shared storage solutions. Because Ark solutions automatically communicate with EditShare shared storage solutions, media spaces, project spaces and other important data structures are seamlessly exchanged between systems. In the event of a system failure, EditShare Ark Disk can be configured to operate as an EditShare shared storage system.

“By effectively leveraging backup across tape and disk options, companies more

HD EXPO – Createasphere Hosts an Important NYPA Open Meeting Focusing on Incentives, Production, and Collaboration

September 10, 2009 (Burbank, CA) During HD EXPO – Createasphere in New York on September 17th, the New York Production Alliance (NYPA) will open the doors to its quarterly meeting, inviting all interested attendees to listen to, and interact with, a panel of influential leaders from guilds and unions, the industry, and organizations. The panel will take a focused look at where New York stands in relation to production and tax incentives, how to keep the industry working, and how to ensure that the industry grows.

The “Up To The New York Minute” panel and open meeting is moderated by John Johnston, NYPA. The panel will feature, subject to availability, representatives from key organizations and companies including; Stuart Suna, Silvercup Studios; more

Kevin Shaw, co-founder of the International Colorist Academy (ICA) is presenting a colorist training course at the IBC Post Production Training Zone, Hall 7, on Sunday – Tuesday, September 13-15, 2009.

The sessions, “Creating Unique Looks and Styles with Digital Vision Grading Systems� will demonstrate how the Digital Vision Film Master creates a variety of looks in a DI workflow, in simple and effective ways. The examples will include a variety of Film Master color tools, DVO, Blend Modes and their typical applications. Those interested in attending one of the sessions may reserve a spot http://www.ibc.org/page.cfm/link=164 on the IBC website.

ICA offers colorists a wide variety of technique-based courses, from basic color theory, digital intermediate and film workflows, telecine and lab, client interaction, speaking the language of DP’s, looks and styles, and covers a broad range of manufacturer color grading more

Some of the hottest dancers in show business came together at New York’s world-famous Roseland Ballroom in June for “Broadway Baresâ€?, a one-night sold-out extravaganza, which married the naughtiness of burlesque with the dazzle of Broadway. Originally conceived by Tony Award-winning director and choreographer Jerry Mitchell, the event has raised over 5.5 million dollars for Broadway Cares/Equity Fights AIDS—the nation’s leading non-profit AIDS fundraising organization—since its inception in 1992. This year’s benefit was no exception, raising over $800,000 dollars. The event’s long-time production ally, Acme Sound Partners, secured the DiGiCo SD7 from Lew Mead of Autograph A2D, who donated the console for the event.

“We were early-adopters of the D5T,� said Nevin Steinberg of Acme Sound Partners. “After having a few introductory demonstrations of the SD7 hardware over the past year, we had been looking for an opportunity to use the new console in a show more

The Sept. 12 meeting between college football powerhouses USC and Ohio State will be transmitted live from Columbus, Ohio to the Galen Center on the USC campus, where guests will view the game projected on Sony SXRD 4K technology.
The game will be shot using PACE Productions’ 3D image-capture systems, which feature Sony HDC-1500 cameras in stereoscopic rigs designed by Vince Pace. NEP Productions’ will provide its high-definition Supershooter mobile unit, which will use a Sony MVS-8000G switcher specially enabled to handle 3D stereo signals.
At the Galen Center, six Sony 4K projectors will display the game in 3D on three 40-foot screens.
“3D technology has already proven its value as a consumer draw for motion pictures,� said Alec Shapiro, senior vice president, sales and marketing, of Sony Electronics’ Broadcast and Production Systems. “Sports events are another ideal application of 3D. more

Integration Improves Workflow Scheduling and Playout for the Government Agency

AMSTERDAM, THE NETHERLANDS – Solid State Logic is pleased to announce the complete integration of the Snell Morpheus Automation and Media Management Systems with the Gravity Media Asset Management system at IBC 2009. This integration facilitates the automation of on-air playout of media assets for the Gravity system at the Danish Parliament. more

New Software Promotes Collaboration, Compatibility, Flexibility and Artist Development

At IBC 2009—Autodesk, Inc. (NASDAQ: ADSK) announced strong sales worldwide for Autodesk Flare visual effects software and launched Extension 1 for Flare 2010 software (announced separately). First introduced at the National Association of Broadcasters 2009 Convention (NAB) in April 2009 Flare already has already been adopted by many customers who are using the Autodesk Flame and Autodesk Inferno visual effects systems. The software-only application shares the Flame and Inferno creative toolset and is an integral part of the Autodesk solution to bridge the gap between 2D and 3D.

“On film and TV projects, Flame and Inferno are established go-to solutions for the most demanding visual effects work,� said Stig Gruman, vice president, Autodesk Digital Entertainment Group. “As demand for high-quality visual effects grows and more

IBC 2009, AMSTERDAM-SEP 10, 2009- NVIDIA Corporation, the worldwide leader in visual computing, is making it possible for production houses to work faster and easier with the immense quantity of high-resolution data generated for HDTV, Blu-Ray and 4K digital cinema.

Innovative companies such as da Vinci Systems, Lowry Digital, ASSIMILATE and GIC are leveraging the CUDA™ parallel computing architecture of NVIDIA ® processors to solve a variety of critical challenges facing broadcast and film professionals, including color balancing, film restoration, visual effects creation and video format encoding.

CUDA Architecture Accelerates Color Grading

da Vinci Systems, a leading provider of color-enhancement products used in post-production facilities worldwide, recently announced a powerful new version of its da Vinci Resolve digital mastering suite, based on da Vinci’s C.O.R.E. (CUDA Optimized Resolve Engine). The new solution harnesses the massively parallel processing capabilities of the NVIDIA® Quadro® more

Creative Tools Provide Improved Performance, Open Platforms and Interoperability

At IBC 2009—Autodesk, Inc. (NASDAQ: ADSK) launched Autodesk Lustre 2010 digital color-grading software and Extension 1 releases for the 2010 versions of its visual effects and editorial finishing software: Autodesk Flame, Autodesk Inferno, Autodesk Flare, Autodesk Flint and Autodesk Smoke. Autodesk will showcase these releases at Autodesk Booth #7-D21 during the International Broadcasters Convention (IBC) 2009 in Amsterdam’s RAI Convention Center, September 11 – 15, 2009.

“This year we’ve continued to increase value for our customers,� said Stig Gruman, vice president, Autodesk Digital Entertainment Group. “We are focused on providing not only a broader set of creative tools, but also a more efficient workflow with improved support for open platforms and cross-product data formats like RED and Avid DNxHD.�

Autodesk systems more

Mixes Director Debby Smith’s Short Festival Film
SANTA MONICA, Calif.- Margarita Mix’s Michael Jesmer created the final mix for Gordita, a short film from writer/director Debby Wolfe that recently made its world premiere at the New York International Latino Film Festival. more