Archive for July 22nd, 2009

BLUE ROOM CREATES ON-AIR PROMOS FOR ANIMALPLANET.COM/THESPOT, THE ULTIMATE SPOT FOR PETS AND THEIR PEOPLE

animal-express-2.jpghttp://blueroomnyc.com/intranet/the-spot

Does your pet have what it takes to be on television? Do you know where to find the trendiest products for your BFF? Join forces with other pets and the people who love them at AnimalPlanet.com/TheSpot where you can upload pictures, get news, play games and submit your pet for shows and on-air gigs. more

Tool’s Stephens and BBDO Keep California Beautiful

The Brief:

Tool of North America director Geordie Stephens helms a memorable :60 romp for Keep California Beautiful in collaboration with BBDO that encourages citizens not to trash their beaches. more

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FUTURE MEDIA CONCEPTS CELEBRATES 15th ANNIVERSARY

Launched in 1994; Company commemorates a decade and a half of digital media training and education excellence

New York, NY – July 22, 2009 – Future Media Concepts (FMC), the premier authorized digital media training organization for postproduction, broadcast, and content creators, today announced the 15th anniversary of the company and its state-of-the-art training facilities. more

Autodesk Helps Bring Automotive Design Data from CAD to Ad

Photorealistic Virtual Models of More Than 240 BMW Group Vehicles Will Be Created for Use in Wide Range of Marketing Materials

Autodesk, Inc. (NASDAQ: ADSK) announced that the BMW Group has contracted Autodesk Consulting to automate the transformation of design data into marketing assets and create photorealistic, animated models of BMW, MINI and Rolls-Royce brand cars. Autodesk, in cooperation with Mackevision, will convert vehicle data into Autodesk Maya and Autodesk Showcase software files that are ready for animation and rendering. These photo-real virtual models will be used to create marketing materials before the vehicles are actually produced — including TV commercials, brochures and the company’s web profile. more

Omneon IBC2009 Product Preview

Stand 8.B60

About Omneon

Omneon Inc. is a leading provider of scalable media server and active storage systems that optimize workflow productivity and on-air reliability for the production, distribution, and management of digital media. Omneon is a pioneer in the use of advanced IT technologies and open systems for broadcast applications, producing a modular and expandable video server architecture in the Omneon Spectrumâ„¢ media server. The company’s MediaGridâ„¢ active storage system delivers centralized content storage that is scalable in capacity, bandwidth, and media processing power. The company has an extensive global presence with customers in more than 50 countries on six continents. Omneon is on the Web at www.omneon.com. more

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Related Topics: News, Storage, Tradeshow News |

EVOLVER.COM AUTOMATES 3D AVATAR AND DIGITAL CLONE CREATION

picture-4.jpgNew Web-based Application Generates Free Realistic 3D Avatars and Clones for Virtual Worlds, Social Networking, Games and Animations

Evolver, has just completed a two month public alpha cycle to launch a fully functioning website where visitors can create and export 3D avatars and clones in a matter of minutes using simple slider and selection functions offering a wide range of creative latitude. more

SUPERFAD CRAFTS EXPLOSIVE SUMMER X GAMES 15 INTEGRATED CAMPAIGN

superfad-summerxgames1.jpg To ignite anticipation for the 2009 Summer X Games, Superfad lit the fuse on an explosive integrated campaign that celebrates the best extreme athletes in the world. Continuing its work with the Martin Agency on the “Original Works of Sport” campaign, this new round features a wide reach with print and television spots and other elements to be rolled out this summer. more

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Related Topics: News, Reel-Exchange |

Luxology and Pixologic Collaborate on Innovative New Workflow for modo and ZBrush Users

SAN MATEO, Calif. – July 22, 2009 – 3D artists everywhere are applauding the just-announced GoZ for modo feature from Pixologic, which improves the workflow between ZBrush, Pixologic’s premiere organic sculpting and texture tool, and modo, the 3D modeling, painting and rendering software from Luxology®. Luxology and Pixologic worked closely together to optimize the mesh geometry transfer between these two computer graphics applications to give users a more seamless and combined workflow. more

HOSA TECHNOLOGY ANNOUNCES NEW DA-CAPPO DA12 CARDIOID EARSET MICROPHONE

da12ee_hi.jpgBuena Park, CA – July 2009… Hosa Technology, the leading innovator of analog and digital connectivity solutions for the modern musician and audio/video professional, and distributor of Da-Cappo Micro Microphones throughout the Americas, is pleased to announce the introduction of the Da-Cappo DA12 Cardioid Earset Microphone. Featuring a European designed and built capsule with a cardioid polar pattern, the new Da-Cappo DA12 Cardioid makes a perfect choice for vocal performers and others where high SPL (sound pressure level) monitoring would severely restrict gain before feedback. more

Christie® Extends Warranty Coverage For Its Industry-Leading 3-Chip DLP® Business Projectors

Christie, well-known for industry-leading warranties, is raising the service and support bar once again by increasing its global warranty program to a full three years for Christie’s proven 3-chip DLP(r) projectors. Available globally and at no extra cost, this three-year warranty applies to select Christie 3-chip DLP projectors sold through the Christie Business Products channels. more

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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