Archive for June 15th, 2009

Final Cut Pro Editorial for ABC Series Pilot Taps KONA 3 for On-Set Playback, Dailies and Post

AJA Video Systems, a leading manufacturer of professional video interface and conversion solutions, announced today that its KONA 3 video capture and playback cards were employed as part of the post production workflow on the ABC series pilot “Cougar Town.� KONA 3 is AJA’s top-of-the-line uncompressed capture card for SD, HD, Dual Link 4:4:4 HD and 2K formats for Apple Mac Pro systems. more

Matrox Video Products Group today announced that versions of its popular I/O devices for the Mac (Matrox MXO2, Matrox MXO2 Rack, and Matrox MXO2 Mini), are now available with Matrox MAX technology for faster than realtime high definition H.264 file creation. The unique Matrox MAX technology uses a dedicated hardware processor to accelerate the creation of H.264 files for Blu-ray, the web, and mobile devices. By using specialized hardware acceleration, jobs are finished with amazing speed and system resources are liberated for other tasks. Quality and flexibility are ensured through direct integration with Apple Compressor on the Mac. As an added benefit, the Matrox MAX technology allows direct export to higher-quality H.264 Blu-ray compliant files from Compressor. more

Award-winning training company joins forces with digital distribution powerhouse

Hoffman Estates, IL – June 15, 2009 – Class on Demand, a provider of professional educational products for creative markets, has announced that they will be partnering with Safari Books Online, the leading provider of an on-demand digital library for technology, creative and business professionals. This distribution partnership will provide both digital media professionals and consumers with better access to Class on Demand’s training titles. more

Distribute and Monitor 1.5G and 3G HD via Fiber and Copper for All Event Feeds

ORLANDO, FL – MultiDyne Video & Fiber Optic Systems, a premier provider of fiber-optic-based video and audio transport solutions for broadcast and pro A/V applications, is introducing the HD-Multi-Link, an economical solution designed for the drop and repeat optical distribution of SDI and HD-SDI TV signals on a single mode fiber optic cable, at this year’s InfoComm (Booth 4629). HD-Multi-Link is fully compatible with SMPTE compliant HD-SDI products such as the company’s HD-1500 and HD-3000 HD-SDI Fiber Optic Links, and is available in a 3 GB and a low-cost 1.5 GB version. Applications for HD-Multi-Link include production monitoring and distribution; announcer booth, event, press, pool and stadium house feeds; campus distribution and applications that require the optical drop and repeat of HD-SDI with HDMI monitoring capability. more

State-of-the-art professional USB and battery powered recording device with simultaneous 8 track recording, 16 track playback and 100+ built-in mastering effects

Hauppauge, NY – June 16, 2009 – Zoom once again revolutionizes digital recording with the first digital recorder with 16-track playback and 8-track simultaneous recording utilizing Secure Digital (SD) memory. The R16 is three production tools in one device: a multi-track recorder, an audio interface and a control surface, providing all the tools necessary to create studio-quality recordings. Additionally, the R16 runs on only 6 AA batteries for the ultimate in multi-track portability. more

Australia’s Inner Sanctum Media uses EditShare Storage Series for media sharing

Sydney, Australia – June 15, 2009 – EditShare™, the technology leader in cross platform collaborative editing and shared media storage, announced today that Inner Sanctum Media (ISM) based in Brisbane, Australia deployed an EditShare 8TB storage system to facilitate production workflows during the hugely successful “Best Job in the World� competition. more

The Brief:

Click 3X puts the toppings on Friendly’s Ice Cream in a deliciously eye popping new spot via Zimmerman Advertising.

As swirling scoops of ice cream fill the screen, the voices of two kids debate the toppings they crave most when building the perfect Friendly’s ice cream sundae. Whether it’s crushed Oreo® cookie pieces or KitKat® bars, hot fudge, nuts or whipped topping, Friendly’s has the toppings your sweet tooth is craving; CG all brilliantly created by the Click 3X team, headed by Creative Director Steve Tozzi. more

Santa Monica, CA, June 15, 2009 — Todd Waetzig, the drummer for the highly successful Las Vegas Show Blue Man Group, will perform as part of first-of-its-kind in the United States, concert event, “Trailer Music Live,â€? on Saturday, June 27th at The Broad Theatre in Santa Monica, CA. The concert event, presented by Imperativa Records, will feature the live performance of music that had originally been composed, produced and appeared in more than 2,500 theatrical trailers including those promoting such blockbuster motion picture franchises as “Lord of the Rings,” “Pirates of the Caribbean,â€? “Harry Potter,â€? “Spider-Manâ€? and many others. more

New York-based Cutting Room editor Merritt Duff distinguishes between corporate sponsors and strident supporters in a comic new :30 “Hotdog� for Avis Budget Group out of McCann Erickson in New York, NY, directed by NY-based Station Films’ Harold Einstein. As the official rental car of the New York Yankees, Avis shows the depth of their Yanks devotion by living the game; a corporate meeting isn’t a corporate meeting without hotdogs. Keeping it authentic, “Hotdog� stars real New York Yankees hotdog vendor Howard Elliot. more

New York, NY – (June 15, 2009) – Advertising agency Adrenalina/NY tapped the talents of Director Steve Ramser and Outside Editor Jeff Ferruzzo to complete the latest commercial campaign for Tecate Light. The fully-loaded spots (two :30 versions) illustrate Tecate’s take on “change,� highlighting their bold twist on marketing “cerveza.� more