Archive for May 20th, 2009

Cine Gear Expo Premiere Seminar will examine the latest digital cinema lens technologies with major manufacturers

Los Angeles, CA—20th May, 2009 — The Digital Cinema Society (DCS), a nonprofit educational cooperative with an international membership nearing 4,000 offers this year’s Cine Gear Expo audience an intriguing look at the latest lens technologies in its “Through the Looking Glass: Cine Lenses for Digital Cameras� presentation; free to attendees, Saturday, June 6, 2009, 2:15 pm – 3:45 pm, Paramount Pictures, Hollywood. more

Hollywood, CA, May 20, 2009 – Trailer Park, the industry’s leading entertainment marketing agency, is celebrating 18 Key Art Award Nominations for 2009, an unprecedented number in the company’s history. Trailer Park’s nominations were divided among the company’s Home Entertainment and Theatrical A/V divisions, and Art Machine Print. Joel Johnston, COO, Trailer Park, made the announcement. more

EXPO Transitions to Createasphere, Heads to Navy Pier with the Hottest Technologies and Trends

May 20, 2009 (Burbank, CA) 2009 is a year of transformation for the well-known industry trade show and conference HD EXPO, as it enters the “Createasphere” – an expansion from a brand that supported the adoption of a single technology to an organization that champions the broader needs and interests of the content creation world. A multi-faceted organization that dynamically answers the needs and questions of the community, Createasphere includes a respected education division (Createasphere/LEARN), highly regarded exhibitions and conferences (Createasphere/EXPLORE), virtual resource offerings (Createasphere/ACCESS), and a membership organization (Createasphere /CONNECT). Returning for its fifth year in a row, the event will present a full day of exhibition and education at the Navy Pier on Thursday, June 11th, 2009. more

NASHVILLE, TN — Crawford Communications in Atlanta, Georgia, selected Adtec Digital for their high definition digital television contribution solution. Crawford wanted to increase the number of high definition events that the company could perform for both teleport and satellite uplink trucks. Adtec Digital’s mediaHUB™-HD Pro encoders and DTA™-3050 multiplexers provided the company with an elegant contribution solution. more

NASHVILLE, TN — IMAKE Software and Services, Inc. has integrated with Adtec Digital’s DPI-1200 Ad Server to support linear broadcast TV ad insertion using their on-demand advertising system OpenVision Ad Exchange. By adding the DPI-1200 and ad splicing technologies, IMAKE has created a centralized, easy to use way to manage, target, and execute ad campaigns across multiple linear and on-demand networks. Service providers can simplify their operations and maximize their revenue by deploying a single targeted advertising solution for linear and on-demand content within the Cable, IPTV or Satellite markets. Advertisers and ad agencies can target and reach their audiences with higher precision and near real-time feedback. more

NASHVILLE, TN — When St. Mary’s Medical Center in Evansville, Indiana wanted to transition to internet protocol television (IPTV) with video-on-demand (VOD), the hospital turned to Adtec Digital’s Total IPTV Solution.
St. Mary’s envisioned offering a larger number of channels viewable by patients and staff any time instead of on a schedule. Channels include movies, children’s programs, patient education in English and Spanish, staff education, music, humor, relaxation and religious programming. more

New York, NY, May 20, 2009 Vizrt Ltd. (Frankfurt Prime Standard, Oslo Main List: VIZ)

Vizrt, a leading provider of real-time graphics and integrated video workflow solutions for the media industry, announces that CBS affiliate KWCH and CW affilate KSCW recently began broadcasting local news in HD, with all graphics powered by Vizrt software. The two stations are owned by Sunflower Broadcasting and share a facility in Wichita, Kan. more

Kodak is pleased to announce a collaboration with da Vinci Systems, LLC, a leader in high-performance color correction tools for the postproduction industry, to bring its image quality enhancement algorithms to the marketplace.

These tools are used to modulate the texture and sharpness of images in postproduction. more

Santa Monica, CA, May/June, 2009 — Imperativa Records will present a first-of-its-kind in the United States, multimedia event, “Trailer Music Live,â€? on Saturday, June 27th at The Broad Theatre in Santa Monica, CA. The event will feature the live performance of music that had originally been composed, produced and appeared in more than 2,500 theatrical trailers including those promoting such blockbuster motion picture franchises as “Lord of the Rings,” “Pirates of the Caribbean,â€? “Harry Potter,â€? “Spider-Manâ€? and many others. more

New York, NY, May 20, 2009—Avenida Acceso, the multi-cultural division of Elias Arts, has recently completed original music composition and production for a new campaign promoting the Volkswagen CC.

Avenida Acceso produced original music for a new Volkswagen CC TV spot (a :60 version and a :30 version, each with both English and Spanish VO,) Mike Pandolfo, Creative Director, Composer, and General Manager, Avenida Acceso, said, “For these spots, we had the opportunity to work closely with Creative On Demand on musical direction right from the start. We were able to establish the style and pace of the music before the commercial was even shot. That kind of early collaboration with an agency always makes for great work.� more