Archive for December 2nd, 2008

Sundance Channel Redesign by Buster Launches December 3rd

bus-dmn-mm_small.JPGNew York, NY, December 3, 2008 – Sundance Channel unveils a refreshed network look on December 3rd, to coincide with the launch of its new original series “Spectacle, Elvis Costello with…â€? The updated look has been designed by Buster and will eventually extend to all graphic design related to the network including its website. more

Tool and Goodness MFG Catch & Release For GT

Geordie Stephens of Tool directs two unique short films via Venice-based Goodness MFG for GT’s most recent effort titled Catch & Release slated for viral distribution.

Road Reel and Mountain Wait are shot from the perspective of riders trailing their sluggish counterparts as if they were prey. With gusting winds pounding against them and their velocity accelerating, the swift riders strategically map out their attacks on the speed inept. In both spots the chases end in painful wrecks, followed by typical hunter IDs of ceremonious kills. GT dares to declare open season on slow – are we the hunters or the hunted? It’s for us to decide. more

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From the wildly creative minds of New York-based motion graphics, design and directing collective Lifelong Friendship Society (LFS) and Denver-based ad agency Cactus comes a series of five uniquely crafted :15 spots for Colorado’s revolutionary teen tobacco prevention campaign, Own Your C (Own Your Choices). The spots expand on the message of choice and direct viewers to 2.0, an online social networking community that encourages to share, connect and influence dialogue about important social issues. more

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NVIDIA Transforms High-End Visualization With New Quadro FX 4800 Graphics Card

NVIDIA Quadro FX 4800Today, mechanical computer-aided design (MCAD), digital content creation (DCC) and broadcast applications received a major performance boost with the introduction of the NVIDIA® Quadro® FX 4800 ultra-high-end professional graphics card. With advances in GPU architecture, added graphics memory and 30-bit color, the Quadro FX 4800 gives professionals the right toolset to dramatically push the boundaries of realism, performance and quality. more

Allegorithmic’s ProFX Tapped by Acony for Free-to-Play Game Parabellum

CLERMONT-FERRAND, France — Dec. 2, 2008 — Allegorithmic, a leading provider of advanced procedural texturing tools for real-time 3D content, today announced that game development studio Acony has integrated ProFX into its upcoming Free-to-Play (F2P) game entitled Parabellum. Powered by Epic’s Unreal Engine 3, Parabellum combines the best elements of a Massively Multiplayer Online (MMO) and First Person Shooter (FPS) game to create an extremely unique and fully customizable gaming experience. Acony selected ProFX for its ability to rapidly author high-quality textures of excellent visual quality that fit in a few kilobytes. Parabellum is scheduled for release in Q1 2009. more


nirvanixlogo.jpgSAN DIEGO – December 2, 2008 – Nirvanix, the premier “Cloud Storage� platform provider, today announced that its Storage Delivery Network™ (SDN) has been integrated into Ooyala’s Backlot video management platform as one of the cloud storage components of the company’s cost-effective syndication and monetization solution for high-quality video. more

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Omneon and Front Porch Digital Accelerate Access to Media Content

LOUISVILLE, Colo., and SUNNYVALE, Calif. — Dec. 2, 2008 — Front Porch Digital and Omneon, Inc., today announced that they have collaborated to deliver a tightly integrated system that combines the two companies’ flagship products for active storage and content management. The Omneon MediaGrid™ active storage system and the Front Porch Digital DIVArchive content storage management (CSM) system have now been tested together and implemented with leading broadcasters worldwide. more

Ingenuity Engine Taps Krakatoa for Zabeel Investments Commercial

6.jpgDirected by Graeme Joyce, Frantic Films Software’s High Volume Point-Based Renderer Creates Dreamy Sandscape

Frantic Films Software, the R&D arm of award-winning visual effects studio Frantic Films VFX and a division of Prime Focus Group, announced that its high-volume point-based particle renderer Krakatoa was used by Los Angeles-based VFX studio Ingenuity Engine on a TV commercial for Zabeel Investments. Directed by Graeme Joyce, “Bedouin� is a cinematic exploration into the rich possibilities of investing in the United Arab Emirates. The spot is airing in the Middle East market and premiered in September. more

XL Video Projects The Question Mark Inside

xl-video-questiion-mark-inside-que151812370.jpgXL Video UK worked with artist Martin Firrell on a special installation art work to celebrate the 300th anniversary of the “topping out� of London’s iconic St Paul’s Cathedral.

“The Question Mark Inside� was commissioned by the Dean and Chapter of St Paul’s, and involved projecting video texts onto 3 separate locations at the Cathedral. Outside, this was onto the south elevation of the dome and the West Front at Ludgate Hill, and inside, around the famous Whispering Gallery. more


MFC - Voiceover booth~ StudioFoam Installed in Mobile Production Studio ~

LOS ANGELES, CA – Film education is best learned in the field, in real-world settings. This is why the Mary Pickford Institute for Film Education, a non-profit organization dedicated to educational initiatives involving film, video and digital media, created a Mobile Film Classroom (MFC) as a revolutionary way of teaching in the digital age. Inside, along with a long list of high-end audio and video gear, is Auralex Acoustics 4� StudioFoam Wedges, cast to balance the sound quality in MFC’s sound recording booth which is used for voiceovers, dialog and musical/soundtrack recording. more


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December 2008
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