Archive for March 10th, 2008

The Brief:

Bicoastal 89 Edit’s Chris Davis cuts this rapalicious music vid for Missy Elliot. In keeping with her usual flare, Missy is surrounded by hip-hop dancers that twist and curl with the latest moves. Trippy graphics and otherworldly scenery envelops the rap superstar as she works the room with her tasty rhymes. The booties and the beats pop as Missy schools us with her ways, as images cut and change to illustrate the world that she is rapping about. Hand gestures and close-up shots stand out as we imagine a break in the forth wall that lets us escape into the surreal land of Missy Elliot’s creation. more

The Brief:

PES of Anonymous Content directs this colorful campaign for AT&T featuring their exclusive Walkman Slider phones. The master of stop motion animation brings us this delightful display where the phones themselves are launched into the sky creating dazzling fireworks that would put any Fourth of July celebration to shame. Pink, silver, and black phones blast off into the air erupting in a kaleidoscope of color. The lighted phones surge and multiply into spiraling shapes that disappear as quickly as they come. PES’ fireworks bring a unique visual flavor to the sleek sophisticated style of AT&T. more

The Beief:

John Budion of Click 3X directs this spec spot for Coca-Cola where empty cans and bottles of the delicious beverage that were previously strewn about the city join together in a parade of pride. The soda vessels traverse the landscape of the city as they travel through the subways and streets to collect in a tree above a sleeping transient. The aluminum and glass containers lovingly spell out the greeting “Happy Holidays” for the entire world to see. more

Multimedia and content creation firm Crossroads Films and Icelandic production company Sagafilm represent dynamic directing duo Samuel and Gunnar who received top honors at the recent prestigious Icelandic Advertising Awards. The pair won a gold medal for Best Television Commercial of the Year for 2007 with their work on The Last Supper made for Siminn, an Icelandic telecom company. The spot features an MIA Judas that Jesus must track down using his video phone in order to get him to come to the famed Last Supper. more

NORTHRIDGE, CALIFORNIA, March 7, 2008 — Demonstrating the ease of rigging and superior coverage of JBL VERTEC® line arrays, live sound and lighting production company On Cue Systems of Phoenix, AZ recently provided the sound reinforcement system for a Barack Obama presidential campaign rally at Phoenix Veterans Memorial Stadium in Arizona. The “Stand For Change� rally drew more than 13,000 supporters and included appearances by Arizona Governor Janet Napolitano and Caroline Kennedy. more

– Offering 3,500 lumens brightness and a new hybrid filter, the CP-X450 3LCD projector provides lower total cost of ownership for a variety of applications –

SAN DIEGO, CALIFORNIA, March 4, 2008 — Bringing high performance and advanced security to a wide range of applications, Hitachi America, Ltd., Ubiquitous Platform Systems Division today introduced the CP-X450 3LCD projector. The CP-X450 offers 3,500 lumens of brightness at a light weight of 7.7 pounds. more

Leading provider of outsourced teleproduction services taps AJA FS1 for Super Bowl, NASCAR and NBA broadcasts

AJA Video, a leading manufacturer of professional video interface and conversion solutions, completed a sale of 60 AJA FS1 units to NEP. FS1 is the universal HD and SD, audio and video frame synchronizer and converter from AJA, and NEP is a leading provider of live event teleproduction services. more

– The CP-X615 features networking connectivity and Hitachi’s
proprietary My Image software, allowing administrators to utilize
the network as a campus notification system. –

SAN DIEGO, CALIFORNIA, March 4, 2008 — Offering state-of-the-art management, control and security functionality, Hitachi America, Ltd., Ubiquitous Platform Systems Division today introduced the CP-X615 3LCD projector, which combines large-venue performance, networking capability and Hitachi’s proprietary My Image technology. more

Society of Digital Agencies (SoDA) to Drive Best Practices and Industry Guidelines

Adobe Systems Incorporated (Nasdaq: ADBE) and 18 leading digital agencies worldwide today introduced the Society of Digital Agencies (SoDA). Envisioned by CEOs of award-winning digital marketing and design agencies, SoDA’s mission is to advance the digital design profession through knowledge sharing, education, and advocacy and drive much-needed guidelines. Adobe, which provides much of the software technology relied on by digital agencies worldwide, is supporting the group as the organization’s official launch sponsor. more

DETROIT—Visual effects artist, animator, and motion designer Ann Allen has joined RingSide Creative. Allen arrives from Forest Post, Farmington Hills, and has 14 years of experience in broadcast advertising and corporate media. At RingSide Creative, she will design and execute visual effects and design elements for broadcast commercials, interactive web advertising and other media. more