Archive for February 14th, 2008

Reno, NV 14th February 2008 – S.two Corporation has announced that Rogue Element Films, one of the UK’s most progressive production companies, has become the first independent production facility to invest in a complete S.two uncompressed digital film production and post system. more

First 3D system in single enclosure with dual 4:2:2 outputs designed for Post

Redondo Beach – February 14th 2008 – Digital Ordnance has announced plans to debut the 3D version of the company’s industry standard Frame Thrower™ review and approval system at the HPA Technical Conference in Rancho Bernardo CA February 20th to 22nd 2008. more

NAB 2008 Show Announcement

NOISE INDUSTRIES HEADS TO LAS VEGAS WITH EXPANDED PRODUCT LINE AND PARTNERSHIPS
Award-winning Noise Industries demonstrates new releases at NAB on stand SL2128H; special presentations at Motion Media Ball and Apple Final Cut Super Meet

Boston MA – February 14, 2008 – Noise Industries, developer of visual effects tools for the postproduction and broadcast markets, announced their plans to exhibit at the NAB 2008 exhibition held in Las Vegas NV from April 14 – 17, 2008 on stand SL2128H. The Noise Industries team will showcase new versions of their visual effects plug-in applications for Apple Final Cut Studio/Express and Avid AVX as well as introduce new partner releases. more

Free Public “Design Speaker Series� Also Featured Karim Rashid, Rafael Fajardo & Rusty Smith

Imaginary Forces Director of Experience Design Tali Krakowsky will be presenting at the Ontario College of Art & Design as part of its annual “Faculty of Design Speaker Series,� taking place at the OCAD Auditorium (100 McCaul Street, Toronto) on Wednesday, February 27th at 6:30 p.m. The event is free to the public. Previous speakers include Karim Rashid, Rafael Fajardo & Rusty Smith. more

SWAY studio recently added liveliness, detail and a touch of whimsy to the 2009 Toyota Corolla campaign entitled “Through the Roof� for Saatchi & Saatchi LA. With their renowned image-based lighting and animation techniques, SWAY’s team of artists delivered over five minutes of moving live action, 2D matte painting and full 3D shots, contributing to multiple customized regional :30 second commercials as part of this modular-based national campaign.

“Through the Roof� began airing in local markets across the country on Feb. 9. It features the Corolla sweeping through a striking environment of green countryside and urban landscapes on a mission to absorb available features typically found only in luxury cars: satellite radio, leather trimmed seats, an MP3 jack, Bluetooth® capability, traffic control and navigation, and more. SWAY’s computer graphics and matte painting techniques were combined with a live miniature set to create the extraordinary backdrop. more

Fusion D400Q Desktop Storage Systems Protect and Store Concert Audio for Linkin Park’s Minutes to Midnight Tour

IRVINE, Calif. — Feb. 12, 2008 — Sonnet Technologies Fusion™ D400Q desktop four-drive SATA storage systems are being used by Front of House engineer Ken “Pooch� Van Druten for recording and mixing performances from Linkin Park’s Minutes to Midnight tour, which began its North American leg today in Omaha, Neb. Pooch stores multitrack audio files from each of the band’s live concerts on the Fusion D400Q systems and subsequently edits and remixes them for release and Web posting. The Fusion system’s swappable-drive-module design simplifies transport and setup at each venue along the tour while the included RAID/Enterprise hard drives provide reliability and flexibility in the storage of concert audio. more

Assassin’s Creed

Could you supply a bit of background on how and when Ubisoft was started?
Ubisoft was established in 1986 by 5 brothers, the Guillemot’s brothers. At first, the company was specializing in the distribution of games and educational software. In 1992, Ubisoft expanded its activities and started producing its own products. Today, the company has 15 studios of development throughout the world. Ubisoft has created successful products like Tom Clancy’s Splinter Cell and Tom Clancy’s Rainbow Six franchises, the Prince of Persia series and, recently, Assassin’s Creed. Ubisoft also produces games for external franchises, such as Peter Jackson’s King Kong and Open Season from Sony Animation Pictures. The group distributes its games across the globe. more

Mammoth HD rolls out the RED with a new library featuring 4K, 3K and 2K originated footage

Mammoth HD’s new MHD/RED Library opens with footage shot on the RED Digital Cinema – RED ONE Digital Camera. The RED ONE captures images in 4K, 3K and 2K resolutions with frame rates from 1-75 frames per second depending on the resolution selected. This completely digital acquisition pipeline produces beautiful, clean images that can be used in every production from Feature and Indie films, advertising/commercials and marketing to HD broadcast and HD digital signage/display. The down-converted images to all the HD and SD formats are fantastic as they are over-sampled from the original files. more

There’s no denying that Super Bowl XLII generated plenty of excitement this year, but earlier in the day ESPN’s “NFL Sunday Countdown” show uber-scored with both football enthusiasts and fans of the sizzling-hot guitar duo, Rodrigo y Gabriela, who performed in a series of custom bumpers thanks to production support from Habana Avenue.

Bicoastal Habana Avenue and executive producer Steven J. Levy supported the one-day shoot by ESPN director Chris Mantzaris at GMT Stages in Santa Monica. Habana Avenue, with its broad, national reach, is no stranger to high-profile football gigs whether in LA, Las Vegas or points east. The company supported Mantzaris on the new Hank Williams, Jr. open for ESPN’s “Monday Night Football� telecast, created athlete-based commercials for NFL Films for the League’s nfl.com web site, and produced the international open for Super Bowl XLI. more

Company to introduce new shelving and filler panel options for Stantron Racks

MAYVILLE, WISCONSIN, February 14, 2008 – Stantron, a leader in rack and enclosure solutions for broadcast and professional audio/video applications, will exhibit its full line of products at the upcoming NAB2008 (Las Vegas Convention Center, April 14-17, Booth #SU5613) more