Archive for June 8th, 2007

Solid Employs Vending Machine Imagery in new DirecTV Spot

Santa Monica, CA, June 8, 2007 — Like a vending machine offering a variety and selection of numerous tempting treats, SOLID employed this iconic imagery to serve as a framework, symbolizing the DirecTV brand, in the production of a new 30 second spot entitled, “Choice Xtra.”

SOLID‘s spot allows the individual networks, offered by DirecTV, to take center stage, providing a first glance at all the “goodies” contained within, enticing the viewer for a closer look. more

Avalon Traveler Now Available In Graphite

K-Tek‘s popular Avalon Traveler, the first professional boom pole designed to fit in a standard equipment case, is now available in a sturdy lighter weight, carbon fiber version.
The versatile six-section Traveler stores quickly for easy transportation and extends from a minimum length of just 22” (56 cm) to a maximum reach of 7‘8” (2.2 meters). Telescoping sections lock together via K-Tek‘s proprietary “captive collett” coupling system, for maximum holding power with minimum torque. Constructed of the same high-quality graphite tubing as the award-winning Klassic boom pole series, the Traveler is ideal for ENG, EFP, and DV production. more

Stardust Creates Stylized Nevada Desert in Animated Spot for Las Vegas Springs Preserve

StardustHOLLYWOOD —- Bicoastal creative production company Stardust Studios (www.stardust.tv) has created a new :30 spot promoting the Las Vegas-based Springs Preserve (www.springspreserve.org) via Montreal-based advertising agency Sid Lee (www.sidlee.com). The spot debuted in Las Vegas area theaters on May 4 ahead of screenings of “Spider-Man 3,” and will continue airing in regional cinemas over the weeks ahead. It also made its broadcast debut this week, and will eventually be featured in video installations in high-profile Las Vegas hotels.

The Springs Preserve celebrates its Grand Opening today, offering visitors their first opportunities to experience the museums, gardens and attractions recreating Las Vegas’ history featured inside the brand new, 180-acre environmental education development. more

Class on Demand Rolls Out Dreamweaver Training

Self-paced training gives step-by-step instruction for new users to create professional web sites using Adobe Dreamweaver

Hoffman Estates, IL – June 8, 2007 – Class on Demand (COD), a provider of professional educational products for technology and creative markets, today announced a brand new training title for Adobe Dreamweaver; “Dreamweaver for Designers”. The new Class on Demand self-paced instructional DVD provides users familiar with design concepts but new to the Dreamweaver application a step-by-step approach to building a professional web site. Class on Demand instructor Sue Jenkins is a Dreamweaver expert and industry renowned author of several Dreamweaver instructional books. “Sue Jenkins represents the ideals and caliber of Class on Demand instructors. A phenomenal designer, author and teacher, we are thrilled she has taken the lead in this Class on Demand self-paced training course. Students from all levels will gain valuable insight to professional web development,” said Paul Holtz, founder and CEO, Class on Demand. more

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Related Topics: News, Workshops/Training |

Canon Launches “Compare For Yourself” Projector Website

If you are in the market for a super high resolution projector with HD quality images, Canon has a unique website “Where Are The Details” (www.usa.canon.com/details) that actually lets users in different markets compare resolutions. Whether you are in business, education, medicine, engineering, government, or professional photography, you can actually see (in side-by-side comparisons) the quality-difference a REALiS SXGA+ projector from Canon will make. The site offers other information interactive features, as well.

UVLD Helps Volvo Hail Hometown Heroes

VolvoUVLD provided lighting design for the fifth annual Volvo For Life Awards ceremony held at Cipriani 42nd Street. Benjamin Bratt hosted the evening which featured celebrity judges, international entertainers and honorees from across the country.

The awards, voted on by the American public, honor favorite hometown heroes in the categories of Safety, the Environment and Quality of Life and single out a Grand Award Winner from those categories. This year‘s Grand Award Winner was Rose Mapendo, an African refugee and mother of nine, who has established a humanitarian aid organization that works with the US State Department and the United Nations to rescue and protect other African refugees. more

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Related Topics: News, Pro AV |

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