Bergen, Norway, December 7, 2006 – Vizrt has announced the complete integration between its Viz|Curious World Maps graphic mapping software and Microsoft‘s Virtual Earth platform. Virtual Earth provides for the on-demand delivery of high-resolution satellite and aerial imagery.
The graphics staff at television stations can now populate their Viz|Curious World Maps templates with aerial and natural earth images from Virtual Earth. World Maps provides broadcasters local access to the imagery stored on Microsoft‘s Internet-based Virtual Earth server.
“We‘re thrilled that Vizrt has succeeded in integrating our immersive mapping technology into its graphics solution for the broadcast industry,” said Stephen Lawler, general manager of the Virtual Earth Business Unit at Microsoft Corp. “This use of the Virtual Earth platform opens up new opportunities for the broadcast industry through the creative use of imagery and location-related information, which is key to helping people understand ‘what it‘s really like there.‘”
The spectacular Bird‘s-Eye imagery in Virtual Earth is unique in comparison to imagery provided by competitive services. With oblique imagery, viewers see a much more realistic perspective. Oblique imagery provides perspective to city terrain at an angle versus from directly above, which is typical of ortho imagery commonly found in other satellite and aerial imaging platforms. The imagery and capabilities found in the Microsoft Virtual Earth server, combined with the stylistic control of Viz|Curious World Maps, offer broadcasters relative opportunities.
Through this product integration, broadcasters can now use imagery products stored on the Microsoft Virtual Earth platform with the same stylistic control they are accustomed to with Viz|Curious World Maps.
“We believe that Vizrt‘s world-leading on-air broadcast graphics systems and Microsoft‘s world-class resources for web based data and content delivery make an ideal combination,” said Halid Hatic, President of Sales for Viz|Curious Software. “This innovation has created a highly beneficial graphics visualization and content provisioning offering for broadcasters, allowing them to reach and inform both existing and new audiences even more effectively.”
The integration enables Viz|Curious World Map to work across multiple platforms, including TV, web and mobile.
Vizrt also recently introduced version 7.0 of Viz|Curious World Maps, the industry-standard solution for creating high-quality 2D and 3D animated maps of any place in the world for use in broadcast, presentations, and Web programming. Version 7.0 adds the latest update to the map database from Collins Bartholomew, an established UK-based provider of custom and digital mapping services. Version 7.0 also adds the support for various imagery compression schemes that enable users of Curious World Maps to manipulate large imagery files with greater ease.
Vizrt offers a new vision for content creation and delivery with an end-to-end solution from ingest to visualization. Our solution combines Vizrt‘s true 2D/3D graphics tools with Curious Software‘s World Maps and Ardendo‘s asset management. Running on non-proprietary software, the combination of these unique cutting-edge products ensures a seamless workflow from conception to multi-format distribution. The latest addition to the Vizrt product suite is Viz|MPS for handheld devices.
Vizrt‘s product suite is used by the world‘s leading broadcasters including: CNN, CBS, Fox, BBC, Sky, ITN, ZDF, Star TV, TV Today, CCTV and NHK. Also, many world class production houses and corporate institutions, including both the New York and London Stock Exchanges, utilize Vizrt solutions.
Vizrt is a public company traded on the Frankfurt Prime Standard and on the Oslo Main List: VIZ, ISIN: IL0010838154. For further information, please refer to www.vizrt.com.