Big New Tent

Next month, the print publication you receive will be the launch issue of a new venture that combines the content and audiences of Digital Content Producer, our sister publication millimeter, and our jobs community Reel-Exchange. In the process, we increase our print audience and integrate our committed Reel-Exchange members.

From a content standpoint, we will continue to print the reviews, product coverage, and tutorial elements you rely on from Digital Content Producer. We will also continue to print the workflow stories from the film and television industry for which millimeter is so well-known. Online we are expanding our enewsletter offerings, blogs, podcasts, and webcasts, and we are in development for a website launch for midyear that will make all these elements more accessible.

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Editor's Notes reel-exhange The Briefing Room

As technology and workflow lines blur among film, television, corporate, education, and the Web, we felt we could do more if we brought all our readers together in print — as they already are on the Web. And we felt that better integrating our successful Reel-Exchange community into our editorial mission was in everyone's interest.

We know you count on D.W. Leitner and Barry Braverman on cameras; Jan Ozer on affordable HD, computers, software, and streaming; Gary Eskow on audio; Franklin McMahon on motion graphics and web; and Dan Ochiva on infrastructure and technology issues. You can continue to count on them in the pages of our relaunched publication.

Likewise, our flagship millimeter will continue its 50-year mission of providing exclusive film-industry workflow stories and technology insight. We chose millimeter as the lead brand for all our products because of its credibility and access to sources — we felt that all our readers would benefit from a dialogue between what used to be called the high end and everyone who works behind a camera or in front of a computer screen.

We also felt all readers would benefit from the opportunity to use Reel-Exchange, which now features the work of cinematographers, editors, visual-effects artists, and more. Reel-Exchange came out of our natural role as business journalists: We must constantly look beyond our assumptions and change our mission to better meet your needs.

The impact of Reel-Exchange and The Briefing Room — our publicist community resource — can't be overstated. The thousands of people who use these services have taught us a great deal about what they need and prefer, and they've participated in the most potent of ways: by contributing their creativity back to the community.

We want to better tap into that energy. So we've started down a path of reinvestment in the community that revolves around millimeter, Digital Content Producer, Reel-Exchange, and The Briefing Room. The first installment will be the new publication. We hope you continue to get what you need from our longtime authors and editors. I will also urge you, as I always do, to look at reel-exchange.com as a resource for marketing yourself and finding collaborators and opportunities.