The Tape House and Black Logic Combine Forces

Effective Jan. 2, 2002, the long-planned fusion of the Tape Houseand Black Logic in New York City became a reality. The two companiesnow share an expanded midtown location taking up approximately 25,000square feet at the 216 E. 45th St. location that has long been the homeof the Tape House, Tape House Companies President Mark Polyocanannounced recently.

“In recent years, it has become clear to our senior managementthat market conditions have changed, calling for a new approach in theway we service our customers,” said Polyocan. When we startedBlack Logic (originally Tape House Digital) in 1992, the marketdictated a small, specialized, boutique that did graphic design, visualeffects, and CGI. We were very successful with that approach andexpanded it so that Black Logic is now essentially a productioncompany, which produces and shoots live action, creates CGI, andcollaborates with clients on sophisticated visual effects.”

“Today, with a convergence of technology and a clientmotivated market that more and more requires a holistic solution toproduction, post-production and visual effects, we see a strong,single-joined, talent-driven, technologically integrated company, asthe model clients want to work with,” added Polyocan.

To that end, the two companies have physically merged, combining thebest and most technologically up-to-date aspects of both entities tobuild an infrastructure that will allow The Tape House Group to servicecustomers to the highest degree."

In the restructured 45th street facility, Black Logic’sproduction suites are housed on the ground floor and mezzanine areas,co-joined with the Tape House Advanced Imaging Center’s SpiritDatacine, Quantel IQ, and Panasonic HD edit suites.

The second floor houses two color correction suites, three Henryon-line/compositing suites, Black Logic production offices, scheduling,duplication/broadband services and Tape House Digital Film. The newninth floor space sports the Avid offline edit room, Tape HouseBroadband’s DVD authoring suite, and the companies’administrative offices.

Tape House’s downtown outpost, The Anx (817 Broadway)continues to operate with two Spirit telecines, a Henry suite, and anaudio mixing suite manned by Photomag’s Carl Mandelbaum. All ofthe Tape House colorists and editors are available to be booked at theintimate Union Square facility.

“The great advantage of merging the companies into onelocation is direct access. Tape House and its customers will now havedirect on-site access to Black Logic’s talented brain trust andtechnology. Black Logic gains fast and efficient connectivity to TapeHouse’s telecine and high definition talent/technology, whichallows it to expand it’s services," said head of sales IvanMolomut, whose team is charged with representing all of the Tape HouseCompanies to the industry.

For more information about The Tape House Companies, contactMolomut, Annie Cotton, or Leslie Eisenberg at 212-557-4949.