NVIDIA PCI Express Technology at CES

CONSUMER ELECTRONICS SHOW—LAS VEGAS, NV—NVIDIACorporation (Nasdaq: NVDA), the worldwide leader in visual processingsolutions, announced it is demonstrating its PCI Express architectureat the Consumer Electronics Show.

PCI Express is the next revolution in I/O interconnect standard thatNVIDIA will deploy in future graphics solutions as the next step indelivering the bandwidth and features required for high-resolutiongraphics, games, and other graphically-intensive applications.

PCI Express significantly increases bandwidth between the centralprocessing unit (CPU) and graphics processing unit (GPU) by enabling abalanced distribution of bandwidth to those applications that requireit the most. NVIDIA‘s PCI Express bridge chip, an industry first,affords the flexibility to instantly adapt a variety of theCompany’s award-winning GPUs to the new PCI Express bustechnology with the full capabilities and throughput offered by PCIExpress.

“To create a sixteen lane PCI Express bridge chip that workswithout performance degradation is a huge technologicaladvancement,” said Dan Vivoli, executive vice president ofmarketing at NVIDIA. “The use of a PCI Express bridge chip givesNVIDIA a decisive competitive advantage in what is the most excitinggraphics bus transition in recent history.”

“Intel has been working with PCI Express validationcollaborators such as NVIDIA to implement this exciting new I/Ointerconnect standard,” said Randy Wilhelm, vice president,Desktop Platforms Group and general manager, Client Platform Divisionat Intel Corporation. “The validation of NVIDIA products with PCIExpress will help ensure interoperability with future leading-edgeIntel platforms.”

About NVIDIA

NVIDIA Corporation is a market leader in visual computing technologydedicated to creating products that enhance the interactive experienceon consumer and professional computing platforms. Its graphics andcommunications processors have broad market reach and are incorporatedinto a wide variety of computing platforms, including consumerdigital-media PCs, enterprise PCs, professional workstations, digitalcontent creation systems, notebook PCs, military navigation systems andvideo game consoles. NVIDIA is headquartered in Santa Clara, Californiaand employs more than 1,800 people worldwide. For more information,visit the Company’s Web site at www.nvidia.com.