Products: Tiffen

Titanium adds rigidity to laptops and camera gear, even though it is used in thinner sheets than comparable aluminum or other material. It's even useful in multicoating filters, claims longtime filter maker Tiffen. The company's new Digital HT filters — which offer Hi-Trans double-sided titanium multicoating — are said to have improved scratch-resistant durability over standard lens coatings. While most coated filters on the market today require delicate cleaning procedures, Tiffen says these titanium-coated filters don't require that handling to protect against damage and mark up. www.tiffen.com