cpn connect

YouTube's Online Views Are Down 32% From Last Year

3/19/2013 8:25 AM Eastern

ComScore's online video rankings for February 2013 show an alarming 32% decrease for YouTube online views versus last year. But Videonuze explains the shift, "Lest you think viewers are fleeing YouTube, the perennial 800-pound gorilla of the online video market, what really appears to be happening is that a sizable chunk of viewers are shifting their viewing to mobile devices, which as I understand it, is not counted in comScore's data."

Read more here.

Want to read more stories like this?
Get our Free Newsletter Here!