What USA's Uniform Look for Web, Mobile and Tablets Means for the Future of Second Screen7/08/2013 9:24 AM Eastern
Natan Edelsburg of Lost Remote lauds USA Network's simplified and uniform look for their web, tablet and mobile platforms.
He writes, "USA’s redefining of their non-linear platforms to create a “seamless experience for the fan, where content and engagement will be available across all screens, from the TV to the web to mobile,” is the type of unification that will hopefully help the real-time nature of social sell in line with the real-time nature of TV. The simplification of their main website shows how much mobile has now influenced the main web as well."
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